Tuesday, December 29th, 2009

2009 Editor’s Choice Awards — Part 1

I’m so happy (and relieved!) to be able to announce my picks for best brands and products of 2009. Because it is much easier to coordinate with just one person (myself!) than it is with thousands, I do have more categories than the Readers’ Choice Awards does. (Can you just imagine having to nominate products for 40+ categories? Exactly!) I also breakdown each award into best high-end winner and budget-friendly winner. For each award, the winning brand/product gets a brief description of why, and where appropriate, a link to any in-depth review.

Part 1 focuses on some of the biggest awards I give out each year — they’re the best of the best, creme de la creme — these products are some of the absolute best released in 2009.

Best Brand of the Year (High-end): Guerlain

Guerlain won me over this year with their beautiful limited edition collections along with their permanent range. I always find “Best Brand” to be an extremely difficult category to choose a winner for, but I felt like taking my experience with the brand throughout the year was the best way to go about figuring it out. Between the ultra luxe and lovely Rouge Gs to their silky soft blushes to the cult-favorite Meteorites, Guerlain just impressed me. Many of my latest and greatest holy grail products are by Guerlain (Gems Rouge G lipstick and Parure Gold Foundation, just to name two). You can read all of our Guerlain coverage here.

Best Brand of the Year (Budget): Maybelline

Maybelline showed me why they’re a worthwhile, budget-friendly brand this year. They’re incredibly reliable, and I just don’t run into too many products within the line that are just devastating. They make one of my favorite drugstore mascaras (Full ‘n Soft), as well as an excellent line of affordable lipstick and lipgloss (Color Sensational). You can read all of our Maybelline coverage here.

Find out who won Best New Product, Most Surprisingly Amazing Product, Most Disappointing Product, Best Seasonal Collections, and the Best and Worst of MAC! Continue reading →