Wednesday, April 29th, 2009

Project Revamp

If you could revamp Benefit Hoola, what would you change? What would you keep the same? How would you make it an even better product?

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7 thoughts on “Project Revamp: Benefit Hoola

  1. lesleykat

    i JUST bought this. i hope i don’t regret it.

  2. I love this product but havent re-bought it in 2 years for several reasons.

    1. the cheap brush that comes with it. WHY? Why just not nock a few $ of the price instead of including that bush and plactic packaging to hold the brush.

    2. The box opens on its own.

    So I think a total redesign would be good. Maybe something with a mirror but still a paper box.

  3. Summer B.

    i hate the box and the brush (like Tali mentioned!) I actually
    ripped mine out of the box, I can’t access the product because it’s
    so deep inside, I end up wearing away the middle part! Not coollll!
    OH and i’d make it free.
    Yup, thats it. haha :)

  4. hi

    LOL! I don’t have any complaints about the cosmetics *itself*, although I would make the finish a bit silkier and less chalky/noticeable. It IS a matte bronzer – it’s supposed to look natural! They shoud include a mini kabuki brush instead of the cheapie they sell with it if they include a brush at all. Make the box a sustainable material, have a lift-off lid and not the automatic one, and make the tin more shallow so you can actually GET to the product like Summer B. said!

  5. I love Hoola! But I just hate the brush and the packaging. Not including the brush at all and making it a little cheaper is the way to go!

  6. I HATE the box, cosmetics in a box, a HUGE no,no.

  7. Probably the box. It’s a stupid design, and you wear through the middle part fast and the edges remain impossible to get at. Just thinking about it pisses me off. The bronzer itself though is unparalleled. I’ve been using it for 11 years and have never found another bronzer that comes close to looking as natural. STUPID box design though, and an even stupider little useless brush. They just redesigned the box, but it’s still a square, and it still has that dumb brush. Lol.