Liar is described as a “soft mauve pink.” It’s a medium, muted pink with subtle warm undertones and a cream finish. It had semi-sheer color payoff with some translucency that allowed the natural lip color to come through. It applied evenly overall and didn’t settle into lip lines too noticeably (especially not at a normal viewing distance). The gloss lasted for three hours. Maybelline Caramel Infused (065) (P, $8.99) is very comparable. Tom Ford Beauty Sugar Pink (P, $45.00) is cooler-toned. Urban Decay Obsessed (P, $19.00) is lighter. MAC Razzledazzler (LE, $15.00) is lighter. Chanel Nakkar (P, $29.50) has a slight shimmer. See comparison swatches.