Urban Decay SWF Eyeshadow ($18.00 for 0.05 oz.) is described as a “pale cotton candy pink shimmer with silver micro-glitter.” It’s a pale, light-medium pink with a frosted finish and, supposedly, silver micro-glitter. NARS Bouthan is a matte version, and it runs a bit cooler. Urban Decay Heartless has a smoother finish and is slightly gray-tinged, but the two are similar–it was actually what prompted me to see if I could get my hands on SWF for comparison! Chanel Harmonie du Soir #4 is warmer. MAC Love Power is more metallic. bareMinerals Giddy is matte and yellower. Inglot #431 is more metallic in finish but similar in color (though the reflective sheen makes it appear somewhat lighter at certain angles).