I've had this shadow since Sephora rolled out their entire new line of eyeshadows back in March of 2014. This was also when they'd throw in an empty 3-pan palette to hold the shadows if you purchased 2 or more. Be On the A List is a nice mid-toned brownish taupe - a great, practical colour to wear every day. It is reasonably pigmented and easy to use. I find this to be an interesting shade to wear because, for some reason, I don't even seem to need any eyeliner with this - just a coat of black mascara and this shadow and my eyes look perfectly "done", which is great for times when I have to get up REALLY early and still look presentable (6 am trips to the airport, for example, which we're facing tomorrow morning to deliver youngest son for his move to NYC for 4 months) so it's timely that I saw this shadow mentioned on the site today and remembered why I like this so much.
Sephora calls this shade "dark taupe" but to me, its more of a very light neutral brown or a dark, neutral beige. The finish is "luster matte", whatever that means. It's actually a nice matte - not too dry or "dead" looking. Malted Milkshake is a pretty apt name for this colour and while it may not look like the most exciting colour in the world, it is such a great crease or blending out shade when you want to fade out a deeper shade of eyeshadow. These Sephora shadows are an amazing value - the price is great and if you buy 2, you get a free 3-pan palette; if you buy 3, you get a free 6 pan one. None of this would mean much if the shadows themselves weren't of good quality, but they are. Also, Sephora has made it easy to depot these for transferring to their empty (free) palettes or any other palette of your choice.
So far, I have 2 of these shadows (Be on the A List and Rock the Runway) and can't say enough good things about them. They are excellent quality (better than many shadows costing twice as much) and there is a wonderful range of colours. I certainly plan on getting several more of these as they are SO good. I love that the individual pans have flat lids (for easy stacking) and that these are easy to de-pot AND that Sephora throws in empty palettes for free if you purchase multiple shadows. How great is that?
It was really hard to choose a colour from the drop down list to describe this shadow. Sephora describes it as "Taupe Violine Shimmer" (whatever the heck that means!) but this is somewhere in that strange land between grey, pewter, taupe, lavender and soft, dusty plum. It is a beautiful shade that marries well with so many other shadows in my collection and is a perfect crease defining colour because it really looks like a "shadow" rather than like "eye shadow". And, again, kudos to Sephora for making these shadows easy to de-pot and also for offering the larger palettes for "free" if you purchase 2 shadows (a free 3 pan) or 3 shadows (the larger palette). I do wish they'd make the 3-pan into a 4-pan; that would be just that little bit more practical for me. The Sephora shadows are, for the most part, really excellent and I plan to be buying a few more of these.
On the A List is a wonderful, neutral to somewhat cool leaning taupe eye shadow. At Sephora's site, it is categorized as having a "Shimmer" finish and I'd say it's similar to MAC's Veluxe Pearl or Inglot's Pearl finishes - very pretty and it imparts "light" without being too garish or full on frosty. This is a wonderful shadow. On me, this shadow alone with a very little bit of black liner and maybe even mascara and my eyes look so enhanced. The price of these shadows is amazing and the fact that Sephora put thought into the packaging and making it easy (and affordable) for users to de-pot them easily and without risk of damaging the shadows is wonderful. This is long overdue from companies like MAC!