This is my perfect MLBB (my lips but better) shade! I'm light to light-medium, with yellow undertones but my lips are naturally quite pink. The muted medium rosy colour is opaque so you need very little product. Incredibly creamy but not slippy. It's comfortable to wear, and doesn't wear off patchy. I'm so pleased with this lipstick & I'm a lip chap kind of girl! Thank goodness these are permanent! Heavy price tag, but if you get a shade you love you'll be hooked.