Sin-a-mon (935) ColorSensational Lip Color ($7.49 for 0.15 oz.) is a cool-toned, gray-tinged light-medium beige with a luminous sheen. It was semi-opaque, so it allowed the natural lip color to come through (which makes it look a little rosier when applied than when swatched). It applied evenly for the most part, and the color lasted for three and a half hours. It was somewhat hydrating. MAC To the Future (P, $18.00) is lighter. MAC Naked Bliss (LE, $16.00) is much lighter. MAC Japanese Maple (LE, $16.00) is similar. See comparison swatches.