I love this shade for inner-corner highlights, or for the lid to jazz up a simple neutral crease. It can be a bit tricky to work with, since the shimmer loves to cling to anything that touches it… If I apply it with my finger I invariably end up with gold everywhere. Usually I will apply it with a small concealer brush to pack it on where I want it, and then tap the edges with my finger to blend.
This one is a let down compared to other shades I have tried. It’s nowhere near as pigmented as some of the other shades and I don’t find that it builds at all. Can create a nice sheer wash for a very simple everyday look but I only use this as a base for gold eyeshadows.
Bold Gold is a shimmery, medium-dark gold. It’s one of the more shimmery shades, so it’s not quite as smooth and not fully opaque but is buildable. Make Up For Ever #11 is similar in color but smoother–more metallic in finish than shimmery. Urban Decay Rush is browner.