Born to Love is a coral-pink with a brown-ish tinge that is what gives it a subdued quality. There’s a delicate champagne-gold shimmer-sheen. The way this blush applies yields a very ethereal finish–a little glow but not a lot of frost, even it does have a frost finish officially. It is on the sheer side, though; it doesn’t add a lot of color to my medium complexion, and I layered three passes of color for swatches. For light to light-medium complexions, this will be lovely. MAC Legendary is lighter, pinker. Guerlain Peach Boy is very similar. Tom Ford Lovelust has a warmer, slightly pinker sheen, but they are similar.