Vivid Image is described as a “light white pink [with an Amplified finish].” It’s a light-medium, milky pink with subtle yellow undertones and a barely-there sheen. The consistency is creamy, slightly thick, and can be unforgiving if lips are exfoliated prior to application. It wore for four hours and was neither drying nor hydrating. MAC Beauty is lighter, more beige. MAC Raspberry Swirl is darker, pinker. MAC You’re Perfect Already is slgihtly more beige. MAC Dreaminess is a touch pinker. Chanel Candeur is sheerer. OCC Femme is darker, pinker. See comparison swatches.