MAC True Love’s Kiss Lipstick ($17.50 for 0.10 oz.) is describeds as a “clean bright red [with an Amplified finish].” It’s a brightened, medium-dark red with neutral-to-warm undertones and a very, very fine ruby shimmer and a soft sheen. MAC Head in the Clouds (LE, $16.00) is more shimmery, lighter, warmer. MAC Cherry Glaze (LE, $20.00) is sheerer. Tom Ford Beauty Rouge Fatal (LE, $45.00) is warmer, browner. MAC Night to Remember (LE, $16.00) is more matte. NARS Future Red (LE, $26.00) is brighter. Maybelline Infra-red (LE, $7.49) is slightly warmer. MAC Everyday Diva (P, $22.00) is pinker. MAC Ruffian Red (LE, $16.00) is more matte. MAC Red Racer (LE, $16.00) is slightly cooler-toned. MAC Cockney (P, $16.00) is a touch darker. Buxom Provocateur (P, $21.00) is similar. See comparison swatches / view dupes.