Headturner is a berry red with a purple-tinge. It is mostly opaque on lips, and it has a Cremesheen finish. It lasted for four hours on my lips. NARS Afghan Red is redder. MAC Rebel is richer, brighter. Guerlain Guet-Apens is redder. MAC Red Dwarf is a bit darker and more subdued. MAC Positively Dashing is similar, less shimmery.