Feel My Pulse is a magenta purple with a soft, almost frosted sheen. It has mostly opaque color payoff with a little bit of translucency. It looks a bit purpler in the tube than on, which I imagine is the natural pink tones pulling out the pink on the lip. It lasted four and a half hours on me. MAC Heroine is purpler. Maybelline Brazen Berry is similar but glossier in finish. MAC Seductive Intent is purpler. MAC Style Curve is close in color but has a slight pearl in its finish. MAC Love Forever is pinker. MAC Spitfire is a bit pinker.