Dark Deed is described as a “darkened blood red [with an Amplified finish].” It’s a deepened, muted red with berry and brown tones. It had semi-opaque color coverage, but there was some settling into lip lines. It wore well for five and a half hours and was neither drying nor hydrating while worn. This is a repromote. Urban Decay Shame (P, $22.00) is browner, darker. Giorgio Armani #408 (P, $32.00) is similar. MAC Endless Drama is darker. MAC What Joy is cooler-toned. See comparison swatches.