Drawn to Drama is a darkened violet purple with a blue shimmer-sheen. The texture was on the dry side, which you can even see in the swatch, which resulted in decent pigmentation but nothing to get excited over. Urban Decay Ransom is lighter. MAC Pink Union is brighter, more red-toned. MAC Parfait Amour is lighter. Urban Decay Frigid is nearly the same. Estee Lauder Untamed Violet is more subdued.