This is a review on the collection itself. I find it really really unnecessarily difficult to find great quality MATTE colour eye shadows. Where I live MUFE doesn't have the full range of mattes available for sale, and I thank MUG for existing with a couple of winning mattes. I've tried KIKO MILANO matte shades as well for a cheaper alternative and... I just don't find MAC shadows pigmented enough (In fact in my opinion KIKO is creamier and more pigmented than MAC mattes). I came across Illamasqua's shadow range and BOY is it DARN PIGMENTED!! The most pigmented mattes I've ever come across..trumping all the former brands I've listed. And the majority are not powdery! They last incredibly long on your lids although the lighter colours like 'Anja' and 'Pivot' fade faster. Incredibly easy to apply (I use a stiff dense brush when I want pops of colour on the sides) and build up. They are a great investment if you are REALLY into vibrant matte shades. I haven't found any this high quality in ages. Illamasqua you found yourself a new fan!
This colour is so beautiful and eye-catching that as soon as I saw it on counter I knew I had to have it. The pigmentation is great, and it is easy to build up the colour on the lid. The only negative comment I would make is that it's a little hard to blend nicely. It will blend, but it takes some time and patience to make sure the colour isn't over-blended as it can look patchy.
This is a ridiculously pigmented eyeshadow! I was at mac and was looking to buy Orange eyeshadow, but praise the lord that they didn't have it, because that's when i found this delightful gem! It looks so bright and vibrant on the eye, it's amazing! In the UK these are £15.50, MAC eyeshadows are £12 or £10 (depending on if you just have the pan or not) And the illamasqua eyeshadows have more in them, so are either cheaper or on par with MAC eyeshadows (and are better quality!)