Giorgio Armani #27 Eyes to Kill Intense Eyeshadow ($32.00 for 0.14 oz.) is a subdued mauve with hints of plum and muted gold shimmer. MAC Universal Appeal is lighter, pinker. MAC Hypnotiznig is grayer, less pink. NARS Lhasa is darker, smokier. NARS Charade has more purple in it, less plum/mauve, and has a matte finish. Tarina Tarantino Fantastical is almost the same, slightly less plum. MAC Circa Plum has more purple, less red tones. MAC Tendersmoke is similar but less plum.