Estee Lauder Blackened Cocoa Pure Color Intense Kajal Eyeliner ($20.00 for 0.04 oz.) is a deep, dark brown with warm, red undertones and a matte finish. It delivers good color coverage in a single pass, and it doesn’t pull or tug at the lash line during application. The consistency is creamy and soft, so it glides on easily across the lash line and water line. While some brown eyeliners are a softer alternative to black, the depth of this shade makes it nearly as powerful as a soft black eyeliner. CoverGirl Brown is similar, but not quite as intense.