I got this for free in a VIB Rouge event at Sephora and was thrilled at first because this is such a perfect shade in the pan. But applied it is just dreadful. I mean, NOTHING transfers onto my cheeks, no matter what brush I use. I don't know if this one just happened to be a dud or if they're all this bad but I was both surprised and disappointed because, as I say, the colour in the pan looks gorgeous.
I have the Ready blush in The One, and it is a great neutral blush. It is highly pigmented, so I just barely touch the brush to the pan, and I have just enough for a natural look. It would work fine for fair to medium complexions, IMO. It is very matte; not all colors in this line are matte.