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MAC COSMETICS LAUNCHES NEW LASHES
CREATED BY CELEBRITY MAKE-UP ARTIST AND LASH DESIGNER CHRISTINA SMITH
Lashes have reached a whole new level No longer are lashes just for special nights out or glamorous events, they have become an everyday staple being worn by women of all ages.
This fall, MAC takes Lashes to the extreme whether it’s a natural effect or a more dramatic look you want, it’s easily achieved with the re-launch of MAC Lashes. Acclaimed celebrity lash designer Christina Smith who has designed custom lashes for Hollywood leading ladies including Liza Minnelli, Kate Hudson, Hayden Panettiere and Gisele Bundchen, created 11 exclusive Lash styles with original, new features and streamlined packaging.
NEW LASH FEATURES AND BENEFITS:
- Color – MAC Lashes have a unique blend of black and brown natural hairs, so they blend more naturally with your own lashes. Great for even the fairest of lashes.
- Clear Band – MAC Lashes feature a ground-breaking thin, clear band for easy application and flexibility. Lashes can move, bend and blend.
- Shorter Width – Say goodbye to trimming false lashes to fit. MAC’s newly designed Lashes have a shorter width, so they fit comfortably to the length of your natural lash line.
- Intentional Imperfection – No two lashes are the same or perfectly symmetrical. MAC created intentional imperfections in each lash design to create a more natural effect.
NEW LASH PACKAGING:
The new MAC Lashes are packaged in a unique white tray that holds the lashes around a circular post. The post is used for ease of identification, with the left lash on the left side, and the right lash on the right. The white inner tray slides into a clear outer case and locks into place for secure portability. In addition to beautifully displaying the lashes, the new case also allows for easy storage and reuse.
MAC Lashes will last through approximately 3-6 wears, with proper care. When removing Lashes from packaging or the lash line, gently lift one end and peel off slowly and carefully to keep Lashes intact. Store lashes in a cool, dry area as humidity or warm temperatures (often found in the bathroom) may compromise the curl of the lash.
Questions & Answers
Q: Why do you feel lashes are an important part of a women’s regime?
A: Lashes create fullness, evoke sexiness, and can be used in many capacities. They open the eyes, and frame the eyes, they can create an emotion or mood depending on the style worn and most importantly they can positively affect someone’s confidence.
Keep reading to see the rest of the interview with Miss Christina Smith, plus learn more about the new lashes available!
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THE POWER-COMBO OF UNIQUE FORMULA AND WELL-DESIGNED WAND COME TOGETHER IN PLUSH LASH, A NEW MASCARA DESTINED TO CHANGE THE WAY YOU CREATE A DYNAMIC FRINGE FOR YOUR EYES. START WITH THE WAND. SPECIALLY DESIGNED TO INCORPORATE A V-SHAPED GROOVE THAT PRUNES THE BRISTLES ON ONE SIDE WHILE LEAVING THE OTHER SIDE FULL AND LUSH. THE SHORT-BRISTLES COAX THE LASHES UPWARD TO AN EXTRORDINARILY SOPHISTICATED YET FLIRTATIOUS CURL, WHILE THE OTHER SIDE SEPARATES AND COMBS THE LASHES ROOT-TO-TIP CREATING A LONG, WELL-DEFINED GLAMOUR LASH. ADD THE LUXURIOUSLY INTENSE, PLUMPING, NON-CLUMPING, CONDITIONING FORMULA OF THIS INNOVATIVE MASCARA.
Plush Lash Profile
Instantly plump up lashes for over-the-top voluptuous volume. Contains natural humectant sodium hyaluronate, pro vitamin B5 conditions the lash, while the vitamin E derivative acts as and antioxidant. The combination of waxes and film formers allow for super even and smooth application. Double V groove design and hollow, tightly interwoven filaments allow product to sit on top of the brush and in the feed grooves providing very good volumizing and quick building performance. Use flat side first to push lashes upward and curl. Separate and comb lashes with longer bristles. Ophthalmologist-tested and suitable for wear with contact lenses.
Plushblack Deep black
Brunette Chocolate brown
Suggested Retail Price: $11.00 U.S./$13.00 CDN
P.S. – Get free standard shipping on all orders at www.maccosmetics.com with shipping code MATTE.
Thanks for all the questions! Keep sending them in to firstname.lastname@example.org. If you have a time-sensitive question, please let me know so I can try and answer it on time. If you didn’t see your question, check for it in the next Ask Temptalia post. Keep on sending them in!Q: I’ve heard makeup artists talk about undertones. Usually, they are knowledgeable enough that they can look at someone and immediately know their undertones. Is this an innate talent or is this something that I can learn? I’ve searched online but cannot find what I’m looking for. I want to be good at matching skin tones, complementing colors and their combinations. Is there anything you recommend?A: You can figure out your undertones by looking at the underside of your forearm (the paler part that doesn’t see the sun so often, ha!). If you have cool undertones, your skin will be slightly rosy or darker olive/brown. If you have warm undertones, your skin will be yellower or more golden. If you have a yellow cast to your skin, this means you have warmer skin than cool. If you have a blue cast to your skin, this means you have cooler skin than warm.Q: Here are all the eyeliners I have used that still smear after an hour or so: Bobbi Brown Gel Eyeliner, Makeup Forever Eyeliner, NYC Waterproof eyeliner, Maybelilne Waterproof Eyeliner, & Urban Decay 24/7. MAC fluidline -works the best out of all but still smears a little. I am trying to find something in pencil form since I do my make up in the car. I was thinking about the MAC Feline kohl liner but are those really waterproof?A: Wow, that’s a long list of trial and error! I don’t know anything in pencil form that’s really going to do that for you right now. The longest lasting formulas tend to be liquid, unfortunately. Point Black liquidlast will be your best bet, because the liquidlast formula has the most amazing staying power (I swatched some on my hand 2 days ago, still 100% there despite lots of handwashing). MAC’s kohl powers are not waterproof or smudgeproof, so while I love ‘em, they’re not going to fit your needs. Continue reading →
Submit your own look to email@example.com! Make sure to include at least one photo and what products you used!
Today’s guest look was submitted by huge MAC collector Virginia, who has such great lashes – wow! I must check out Diorshow someday.
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I recently had the opportunity to check out and try several La Mer products over the past few weeks. Since La Mer focuses on skincare, I wanted to test everything for awhile, so I could really give you a true blue review on them! You’ll find a review on eight different La Mer products: Creme de la Mer moisturizing cream, Moisturizing lotion, Moisturizing gel, Eye Balm, Concentrate, Cleansing Gel, Refining Facial, and Hand Treatment.
Overall, La Mer products are luxurious against the skin — there is no doubt about it — soft, silky, and deliciously moisturized and well-balanced skin results from using their products over a matter of days. I love that they’ve come out with several versions of their most popular item, Creme de la Mer, so they can provide products that can really cater to a customer’s individual skin. They have lightweight versions of it, which I found was great for days when the weather was just too hot for anything remotely thick.
Creme de la Mer — I can see why this product is raved about, because it made my skin soft and supple, and I swear there was a touch of glow to it after using Creme de la Mer for a few weeks. It has a very light scent, which is a definite plus for me, as I prefer my facial products with minimal scents. The cream itself is rich and thick, and you have to make sure you warm it up between your palm or fingers before applying in order to achieve the best results.
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Check out these can’-be-missed-posts from the past week
Dita Von Teese Interview: Temptalia went behind the scenes at Macy’s Passport last week to interview thes ultry burlesque star and Viva Glam spokesperson! Listen to the podcast of the interview and/or read the transcript.
New MAC Collections Galore: We have all the images you could want of Plush Lash, Repackaged Lashes, Matte2, and Mattene you could want! Oh, and what? Holiday 2007 images, too! (Plus product photos and swatches of Henri Bendel exclusives).
Matte2 Collection: See swatches of all 16 new matte shades, plus read Temptalia’s review of the collection (plus an overview of Plush Lash!).
Macy’s Passport: Temptalia headed over to Passport to interview Dita, but we also stayed for the show! Read up on an intro to Dita and Macy’s Passport and summary of the runway show.
Temptalia’s September Contest: Find out what i’s all about, the rules, and how to enter here.
59th Annual Emmy Awards: Want that starlet look? Temptalia tells you how!
You can also check out what other beauty blogs have been blogging about this past week, too…
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