The texture is very creamy and almost gel-like, though it is a water-based foundation with the first inactive ingredient being water. It’s easily applied with fingertips (again, like a tinted moisturizer) or with a foundation sponge/brush. I found it wore very well, without any fading, settling, or migration over an eight hour period. I have warm undertones and a light medium skin tone (NC25), and I found Beige to be a good color match for me. I think the semi-matte finish of the foundation helps it stay natural-looking, and the creaminess of the product (without being heavy or thick) also helps to keep it from accentuating dryness.
I so rarely think of Philosophy for anything but skincare and bodycare, but the foundation was a definite–pleasant–surprise. I forgot to take photos of the packaging, and I’ve literally had that on my to-do list for three months along with a bajillion other things, so instead of waiting around for that to happen, I said on with the review! The packaging is a flat, slim squeeze-tube that’s easy to control–it really looks exactly as it is pictured in retailer product photos.
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RECOMMENDATION: If you like the feel of tinted moisturizer but need more coverage than they often offer, Philosophy’s Superbeautiful might be the best of both worlds.