Like many black liquid eyeliners, it does have a tendency to photograph brown in swatches, though it does look like a medium black in real life. It’s not an ultra deep black, but it’s not a soft black either; it’s a happy medium of the two. It applies smoothly, gliding on with ease, and the color is distributed evenly without dragging. There’s no patchiness in the color, so you won’t have to go back over the same area twice. When swatched on my arm, it did bleed around the edges, but I did not notice any bleeding until I was cropping the swatch photograph. I didn’t spot any bleeding eyeliner when I tested it on my eyelid, but it does make me want to note that it might do so if you have more wrinkly eyelids.
It’s budge- and smudge-proof, and I’d even go so far as to say it’s very nearly waterproof. It had no problem lasting through a shower. I do need a more robust eye makeup remover like Lancome Bi-Facil to remove it, but it doesn’t require elbow grease to do so. The lines you can draw with this are quite thin and precise, and you can curve around the lash line easily in one motion. The thinness and smallness of the tip may require a few practice runs, but you’ll hit your stride with little work–especially if you are a liquid liner pro.
Because of the slight bleeding on my arm swatch, I did take that into account for the rating. While I did not experience it personally on my actual eyelids, there are several liquid liners that I’ve swatched in the past month or so that did not have any inkling of bleeding even on the arm, so it is something to consider depending on the texture of your natural lids (mine are fairly smooth).