It’s actually more opaque than the Rouge Coco formula seems to be touted as, so while I will remove a point off of pigmentation for being too pigmented (I defer to what the brand claims the product should be), I wanted to make it a point to say as whether it’s too pigmented for your liking (or maybe, just pigmented enough), may be a bigger deciding factor. It’s not opaque like Rouge Allures, but everything I’ve heard from Chanel artists and read from Chanel pegs these as sheer to semi-sheer. I used about a layer and a half of product (just one pass around the outer edge of both lips, then a little dabbed on the center to ensure I had product everywhere).
It’s a lightweight, nearly scent-free (I couldn’t distinguish what it was, but it was very faint), and has an emollient base. It applies evenly and smoothly, because it has that balm-like quality. Unfortunately, it only lasts two to three hours on me, but I would say it is on the moisturizing side, though not as moisturizing as my favorite lip balms. I do wish these were the same size as other lipsticks in Chanel’s line (like 0.12 oz.), because of the emollient base, it’s easy to over-apply the product–and the need for reapplication being every couple of hours means you’ll go through a tube much faster than other lipsticks in Chanel’s range.