This July, Dior will launch five new shades of Serum de Rouge ($32.00 each, 0.07 oz. each): Pearly Pink (470), Radiant Pink (560), Pink Diva (670), Ruby (870), and Plum (880). I tested four of the five new shades, but I’ve reviewed the Serum de Rouge formula before (here and here). Everything about the Serum de Rouge formula is incredibly nice–except the wear. These creamy, glossy lipsticks slide off my lips in under two hours (usually just over an hour). Given the small amount of product you get (about half the size of your average lipstick), frequent reapplication can run you through one of these a lot faster than you’d think!
The Serum de Rouge formula is soft, creamy, and very lightweight. It feels like a lipstick, but it has the glossiness of a lipstick without feeling like one. It doesn’t dry out lips, and the color pay off is quite good. Not totally opaque, but pretty rich and typically not very sheer. The formula is comparable to Cle de Peau’s Extra Silky Lipstick, but not as stellar–but very close (and $20 less!).
I did notice that the darker shades like Ruby and Plum seemed to stay on a little longer (a full two hours) and both took longer to fade (another hour or so) entirely, while lighter shades like Pearly Pink were almost entirely gone by an hour and a half.
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