New Product Alert! Color… By Benefit in March 2013


Get all Deco’d out with our NEW color collection! These high-performing formulas give you a beautifully natural look, thanks to rich & wearable shades. The eye-catching custom packaging is inspired by the Art Deco design of San Francisco’s famous Golden Gate Bridge. It’s a must-see attraction.

Creaseless Cream Shadow ($20.00)

Our award-winning creaseless cream shadows are as crease-proof & budgeproof as ever! Now, seven incredibly wearable NEW shades join original favorites r.s.v.p., birthday suit and skinny jeans. It’s fresh & fabulous color for all.

  • Bikini-tini Oyster pink
  • RSVP Sparkling champagne
  • No Pressure! Rich fawn
  • My Two Cents Polished copper
  • Always a Bridesmaid Pearly lavender
  • Blue My Mind Arctic blue
  • Bronze Have More Fun Antique bronze
  • Skinny Jeans Pretty pewter
  • Holy Smokes! Smoldering charcoal

Ultra Plush Lip Gloss ($16.00)

Our NEW ultra plush lip glosses are soft & luscious and glide on sooo smooth. Six new shades give your lips a kissable, sexy sheen.

  • Lollipop Hot pink
  • Icebreaker Clear
  • A-lister Bubblegum pink
  • Kiss You Clear fuchsia
  • Poutrageous! Bright pink-coral
  • Fauxmance Soft berry

Longwear Powder Eyeshadow ($20.00)

Our NEW longwear powder shadows come in 12 wearable shades with three finishes: matte, satin & sheen.

  • Milk It Pearly white
  • Call My Bluff Pale shell
  • Pinky Swear Soft matte pink
  • It’s Complicated Golden peach
  • Thanks a Latte Golden brown
  • Pause for Applause Soft lilac
  • Nude Swings Soft rose gold
  • Blingo! Brilliant silver
  • Raincheck? Smoky amethyst
  • Gilt-y Pleasure Golden sand
  • Kiss Me, I’m Tipsy Spiced brown
  • Quick, Look Busy Matte espresso

P.S. — There is a new Hydra-Smooth Lipcolor coming, but not until September 2013, and I’ll have more info to share closer to the launch date :)

Availability: March 2013

See more photos!