I have very fair skin with yellow-neutral undertones, and this lipstick looks so flattering on me! It's matte so not the most moisturizing formula, but it's not drying either and doesn't really tug or pull when applying. It is very long lasting, I wore it for my wedding banquet (+10 dishes!) and only had to reapply at the end. Although it doesn't tend to bleed, I use with MAC Cherry lip liner to get a very defined edge. Super recommended!