Monday, January 14th, 2013

Maybelline Gold Rush Color Tattoo Metal Eyeshadow
Maybelline Gold Rush Color Tattoo Metal Eyeshadow

A Very Sparkling Rush of Gold

Maybelline Gold Rush Color Tattoo Metal Eyeshadow ($6.99 for 0.14 oz.) is a sparkling gold with strong yellow tones and a metallic finish. Chanel Vision has a similar texture but it is a browner gold, less yellowed. Cinderella Gus Gus is less metallic and a powder product. OCC Triptych is slightly darker, more metallic, and a powder. MAC Goldmine is also similar in color but a powder eyeshadow.

This shade sets itself a part in finish from pretty much every other Color Tattoo I’ve come across, because it has a heavy sparkle effect that changes the texture of the product as a whole. There’s a slight grittiness to the touch, and it doesn’t blend smoothly or look even on the lid. It tended to make my eyelid look a bit crepe-like and wrinkled. Because of the sparkle, it seemed to bunch up in places, no matter if I used a fingertip, sponge-tipped applicator, or brush to blend and/or apply the product. I did get some fall out during the twelve hours I wore Gold Rush for, though it did not seem to really fade or crease.

The Glossover

P
product

Gold Rush

B-
I'm not keen on the gritty, sparkly texture, because it seems to interfere with the blendability and smoothness of the formula, so it looks uneven, makes the eye have an unnatural texture, and has some problems with fall out during wear.

Product

8.5/10

Pigmentation

8/10

Texture

7.5/10

Longevity

8.5/10

Application

3.5/5

Results
Loading ... Loading ...
Dupes
Login or Register to be able to add this to your Vanity or Wishlist! Plus rate and review!

See more photos & swatches!

Maybelline Gold Rush Color Tattoo Metal Eyeshadow
Maybelline Gold Rush Color Tattoo Metal Eyeshadow

Maybelline Gold Rush Color Tattoo Metal Eyeshadow
Maybelline Gold Rush Color Tattoo Metal Eyeshadow

Maybelline Gold Rush Color Tattoo Metal Eyeshadow
Maybelline Gold Rush Color Tattoo Metal Eyeshadow

Maybelline Gold Rush Color Tattoo Metal Eyeshadow
Maybelline Gold Rush Color Tattoo Metal Eyeshadow

Maybelline Gold Rush Color Tattoo Metal Eyeshadow
Maybelline Gold Rush Color Tattoo Metal Eyeshadow

Maybelline Gold Rush Color Tattoo Metal Eyeshadow
Maybelline Gold Rush Color Tattoo Metal Eyeshadow

Maybelline Gold Rush Color Tattoo Metal Eyeshadow
Maybelline Gold Rush / Electric Blue Color Tattoo Metal Eyeshadow

Product & Review FAQ

Where can I purchase it? How much is it?

ULTA, $6.99.

Is it limited edition?

No.

Any dupes?

Chanel Vision has a similar texture but it is a browner gold, less yellowed. Cinderella Gus Gus is less metallic and a powder product. OCC Triptych is slightly darker, more metallic, and a powder. MAC Goldmine is also similar in color but a powder eyeshadow.

Discussion and debate are highly encouraged, and we expect community members to participate respectfully. When asking a question, please check the FAQ section (above) for information about purchasing, price, dupes, and the like. If you have general feedback or need technical support, please contact us.

Comments that include advertisements, self-promotion, insults, etc. may be in violation of our comment policy and subject to deletion. Please see our comment policy for more information.

19 thoughts on “Maybelline Gold Rush Color Tattoo Metal Eyeshadow Review, Photos, Swatches

  1. Full disclosure: I use my Gold Rush for football game day makeup! I need a shiny yellow gold without the cool tones or frostiness I’ve seen from other gold eyeshadow. Maybelline Gold Rush was perfect for the San Francisco 49ers gold!

    Yes it’s crazy bright on my eyes. I didn’t notice any creasing or fallout, but fading like you did. No worries for me. This is for game day, not every day or special day. Well, I could always do a light hand to make it sheer enough for every day.

  2. Marisa

    I bought this one and the silver “Silver Strike” and I didn’t like the gold at all. Very sheer and does not go on smoothly. The silver however I like better. I bit more pigmented and like a liquid metal. Not sure if I want to get the others but I might check out more reviews first.

  3. tea-chan

    Aww, that’s so unfortunate. The swatch looks like it would be stunning on the eye but you’re right about it making the eyelid look crepe-y and strange. :/

  4. This shade definitely looks a little…erm, chunky–even in the pot! I’m not sure about this one but I definitely need the blue!

  5. Avatar of Celine Celine

    I recommend that you try Lancome Color Design Infinite in “Eternal Gold.” I have it, and its a wonderful nice gold.

  6. glitter fall out! blech. I’ll pass. This doesn’t even look like a cream eyeshadow at all. It just looks like a chunky glitter powder, and not even a great one, at that.

  7. Avatar of Denise S. Denise

    I returned this for the exact reasons you stated Christine!

  8. charlotte

    I bought it simply because I own all of them, including the LE, and did not want to be missing one.. lol. Pretty terrible reason to buy a product but what can I say, it’s an addiction and I admit it.

    My biggest issue with this one is the color, it’s just so yellow, with a touch of orange. Almost a true school bus yellow. I have yet to use it because I can’t quite figure out how to make it wearable.

    • Lark

      Wanting all of them is perfectly OK. I suspect this color will be reached for in May, when all make up colors brighten up. A lot of February’s offerings are for sitting on until its warmer. I think it’s cold and boredom.

    • I collect them all because I love them…they all work well for me as bases…I wear the neutral colors (no the golds) alone and the color ones I use as bases. I have no complaints.

  9. Avatar of Brenda Brenda

    I’m so glad I put this back when I had it in my hand! I already have the original gold one.

    The texture issues you mention here seem like those I have with MAC Vintage Selection. I wanted to love it, but find those texture problems the same with it so I NEVER use it.

  10. I must be strange because I have more problems with Bold Gold over this one apply sheer/patchy, so weird!

  11. Manuela

    I don’t know what the deal is with these limited edition colors. They are terrible compared to the regular range and impossible to work with. I returned the blue and fuscia ones because no matter how I tried to use them, they went on faint and patchy. Yuk.

    • It’s funny because every limited edition color I’ve seen LOOKS like they are grainy/gritty. I didn’t want to base judgment off of simple photos, but I’m glad I came across this post and saw all the comments … I was really impressed with the Color Tattoo line. Glad I didn’t try out these colors though. I’ve used eyeshadow before so I know the exact patchy finish you’re talking about, and that’s exactly what I thought when looking at the photos.

      Very thankful for these comments and Christine’s super honest review.

    • Xenia

      Actually, the Metal Color Tattoos are permanent, and I know many LE Color Tattoos that are of fantastic quality–in the good to bad ratio of LE Color Tattoos, the good outweighs the bad by a landslide.

  12. Lark

    Honestly, I don’t even know if I have this one yet, but I have a strange addiction to gold make up. I know I have four gold Color Tattoos at least.

    Primer under this product makes ones eyes pucker up like a mouth full of lemons. I use straight plain moisturizer, let it dry, and this stuff in a gold is my go to starting color. A synthetic brush fixes a lot too. I don’t approve of them in general, but for paint pot type things they’re wonderful, especially for degunking in rubbing alchohol. I have taklon craft brushes in a 238 shape, makes a huge difference in applying this stuff.

    These work for me in most of this line, but it’s how I use Paint Pot too. Everybodies different. And most of the drugstore market has genuinely different expectations than us- they wear less make up and are more comfortable with less pigmented products a lot of the time. Never heard of primer! Women in Walgreens chat just like women at a Nordies counter.

    • Simone

      That’s a strange statement to make.
      I think everyone appreciates a good quality, highly pigmented product. Including those that shop at the drugstore.

      Ruby Kisses Magic Primer, Palladio Herbal Eye primer, Prestige Primed & Ready, NYX HD Eye Primer, etc.

      Just to name a few excellent drugstore eye primers.
      The drugstore is slacking on producing what their customers want (although there has been improvement). It’s not that women on a budget don’t WANT funky colors, it’s that funky colors are harder to come by…