Marc Jacobs The Social Butterfly (230) Eyeshadow Palette Review, Photos, Swatches

Marc Jacobs The Social Butterfly (230) Eyeshadow Palette
Marc Jacobs The Social Butterfly (230) Eyeshadow Palette

Marc Jacobs The Social Butterfly (230) Eyeshadow Palette ($59.00 for 0.25 oz.) is a new, exclusive eyeshadow palette to Neiman Marcus/Bergdorf Gooodman. It is a neutral palette with a mix of mattes and shimmers, slightly cooler-than-average warmer shades. I had trouble with the two darkest shades–they could have been easier to work with when it came to blending, but if you normally wear primer, it may not be so noticeable.

The Social Butterfly #1 is a light, creamy yellow muted by beige with warm undertones and a matte finish. It had a soft, silky texture that was smooth and finely-milled, which made it blendable on the skin. The eyeshadow lasted for eight hours before fading on me. Tom Ford Beauty Cocoa Mirage #1 (P)(100% similar). bareMinerals Pacific Sands (LE) is lighter (95% similar). Buxom Mix & Mingle (P, $12.00) is warmer (95% similar). LORAC Custard (LE, $19.00) is brighter (95% similar). Marc Jacobs Beauty The Free Spirit No. 4 (LE) is lighter (95% similar). Tarte Summer Breeze (LE) is warmer (95% similar). Sephora Puppy Love (LE) is darker (95% similar). Kat Von D Entomology (P) is warmer (95% similar). Marc Jacobs Beauty The Dreamer #1 (P) is darker, warmer (95% similar). Sephora Whitewashed (P, $12.00) is warmer (95% similar). Tarte Free Spirit (LE) is darker (95% similar). Too Faced Vintage Lace (LE, $16.00) is darker (95% similar). Colour Pop One & Done (LE, $5.00) is warmer (95% similar). Kat Von D Moulder (LE) is more muted (95% similar). Kat Von D Sage (Highlight) (P) is lighter (90% similar). Kat Von D Damned (LE) is warmer (90% similar). Hourglass Monochrome #1 (P) is lighter (90% similar). Divergent Altruistic Almond (LE) is darker (90% similar). Anastasia Buttery (LE, $12.00) is brighter (90% similar). Make Up For Ever M510 Vanilla (P, $21.00) is darker, warmer (85% similar). See comparison swatches / view dupes side-by-side.

The Social Butterfly #2 is a muted, medium brown with soft, warm undertones and a matte finish. It had good pigmentation with a soft, blendable texture that applied smoothly and easily. The color started to fade after eight hours of wear. NARS Maya Bay (LE, $25.00) is cooler (95% similar). Marc Jacobs Beauty The Free Spirit No. 2 (LE) is darker (95% similar). Tarte Smarty Pants (P) is darker (95% similar). Sephora Flirt in a Skirt (LE) is darker, cooler (90% similar). Make Up For Ever M646 Latte (P, $21.00) is darker (90% similar). Lancome Sante (P, $19.00) is darker, more muted (90% similar). Bobbi Brown Frappe (LE, $22.00) is lighter, warmer (90% similar). Colour Pop Cornelious (LE, $5.00) is lighter, brighter, warmer (90% similar). Too Faced Painkiller (LE, $16.00) is cooler (90% similar). Kat Von D Glasswing (P) is warmer (90% similar). MAC Soft Brown (P, $16.00) is brighter, warmer (90% similar). Hourglass Infinity #2 (P) is darker, cooler (85% similar). Too Faced Fifi (LE, $16.00) is darker (85% similar). LORAC Clay (P, $19.00) is darker (85% similar). MAC Rose Cloud (LE, $16.00) is darker, warmer (85% similar). Gucci Beauty Tuscan Storm #3 (P) is darker (85% similar). LORAC Tawny (LE, $19.00) is lighter, brighter, warmer (85% similar). Tarte Force of Nature (LE) is cooler (85% similar). Buxom Invite Only (P, $12.00) is brighter, warmer (85% similar). LORAC Lt. Brown (P, $19.00) is darker (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

The Social Butterfly #3 is a muted, medium-dark golden bronze with warm undertones and a metallic finish. It had intense color payoff with a slightly loose texture that was very rich and buttery applied. The color wore well for eight hours before fading. Too Faced Buttered Rum (LE, $16.00) is darker (95% similar). MAC Softened Up (LE, $22.00) is less shimmery, darker (90% similar). Marc Jacobs Beauty The Free Spirit No. 7 (LE) is less shimmery (90% similar). LORAC Nude #6 (LE, $19.00) is less shimmery, darker (90% similar). Anastasia Topaz (P, $12.00) is less shimmery, warmer (90% similar). bareMinerals Truffle (LE) is less shimmery, darker (90% similar). Colour Pop Eve (LE, $5.00) is less shimmery, darker (90% similar). MAC Double Feature #6 #2 (LE, $16.00) is less shimmery, darker (90% similar). Dior Golden Flower #4 (LE) is less shimmery, darker (90% similar). Zoeva Subtle Blend (P) is less shimmery, darker (90% similar). Makeup Geek Poker Face (P, $12.00) is brighter (90% similar). Inglot #406 (P, $6.00) is darker (90% similar). Gucci Beauty Oxydus (P, $37.00) is less shimmery, darker (90% similar). Inglot #405 (P, $6.00) is brighter, warmer (85% similar). Natasha Denona Golden Flesh (68M) (P, $29.00) is warmer (85% similar). Makeup Geek Pretentious (P, $6.00) is less shimmery, darker (85% similar). Charlotte Tilbury Bette (P, $32.00) is brighter (85% similar). Tarte Twinkle Lights (LE) is less shimmery, warmer (85% similar). Colour Pop Blaze (LE, $5.00) is less shimmery, darker (85% similar). Burberry Gold #2 (LE) is less shimmery, darker (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

The Social Butterfly #4 is a muted, medium lavender purple with neutral-to-cool undertones and a pearly sheen. It had great color payoff with a smooth, buttery texture that wasn’t too firm or too soft. It applied beautifully and blended out easily. The color started to fade after eight hours. Tarte Wave (LE) is lighter, cooler (90% similar). Colour Pop Mixed Tape (LE, $5.00) is darker (90% similar). Marc Jacobs Beauty The Starlet #1 (P) is more shimmery (90% similar). Zoeva Wrapped in Silk (P) is darker (90% similar). Tarte Up Too Slate (LE) is darker, warmer (85% similar). Too Faced Cherie (LE, $16.00) is cooler (85% similar). MAC Aristocratic Aura (LE, $16.00) is warmer (85% similar). Kevyn Aucoin Pewter (LE) is less shimmery, darker (85% similar). See comparison swatches / view dupes side-by-side.

The Social Butterfly #5 is a dark taupe-brown with warm undertones and a pearly shimmer-sheen finish. It had great pigmentation with a soft, blendable, and lightly buttery texture that applied well and wore for eight hours. Dior Parisian Sky #5 (LE) is less shimmery, darker (90% similar). Too Faced Hot Fudge (P, $16.00) is darker (90% similar). MAC Beautifully Charred (LE, $16.00) is less shimmery, darker (90% similar). Tom Ford Beauty Nude Dip #4 (LE) is less shimmery, darker (90% similar). LORAC Granite (LE, $19.00) is darker (90% similar). Charlotte Tilbury Mona Lisa (P, $32.00) is less shimmery, warmer (90% similar). Edward Bess Dusk (P, $30.00) is less shimmery, darker (90% similar). LORAC Dark Sienna (LE, $19.00) is less shimmery (90% similar). theBalm Fine (P, $16.00) is less shimmery, lighter (90% similar). Ardency Inn Hell (P, $21.00) is more shimmery, cooler (90% similar). Inglot #402 (P, $6.00) is more shimmery, lighter (85% similar). Chanel Tisse Rivoli #1 (P) is more shimmery, lighter (85% similar). bareMinerals Regal (LE) is lighter (85% similar). Natasha Denona Dark Sepia (47P) (P, $29.00)(85% similar). Make Up For Ever ME614 Graphite Brown (P, $21.00) is darker (85% similar). See comparison swatches / view dupes side-by-side.

The Social Butterfly #6 is a dark brown with neutral-to-warm undertones and a matte finish. It had semi-opaque color payoff with a lightly dusty texture that could have blended better on the lid–it could get a little patchy without a primer to help smooth it out. The color lasted for eight hours. Sephora Pick Me Up at 8 (LE) is lighter (95% similar). MAC Dash of Mocha (LE, $16.00) is darker (95% similar). bareMinerals Boardroom (LE) is darker (95% similar). Laura Mercier Chocolate Espresso (LE, $23.00) is cooler (95% similar). Tarte Multi-Tasker (LE) is warmer (95% similar). LORAC Espresso (Mega Pro) (LE, $19.00) is cooler (95% similar). LORAC Espresso (P, $19.00) is cooler (95% similar). Tarte Wind Down Brown (LE) is warmer (95% similar). Too Faced Knock Out (LE, $16.00) is lighter (90% similar). Make Up For Ever M626 Neutral Brown (P, $21.00) is cooler (90% similar). LORAC Chocolate (P, $19.00) is lighter (90% similar). Too Faced Knockout (LE, $16.00) is lighter (90% similar). Too Faced Chocolate Cake (LE, $16.00) is lighter, warmer (90% similar). Too Faced Belle Femme (LE, $16.00) is cooler (90% similar). Too Faced Dark Chocolate (LE, $16.00) is warmer (90% similar). Viseart Chroma #2 (P) is lighter, brighter (90% similar). Stila Bark (LE, $18.00) is warmer (90% similar). Kat Von D Shadow Box (P) is lighter, warmer (90% similar). Too Faced Malted (P, $16.00) is lighter (90% similar). Tarte Don't Turn A-Brown (LE) is lighter, warmer (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

The Social Butterfly #7 is a deep black with cool undertones and pink micro-shimmer. It looks and applies mostly as a matte black as a lot of the shimmer disappears during blending. The consistency was soft and fairly blendable, while coverage was semi-opaque but buildable. It wore well for eight hours on me. Marc Jacobs Beauty The Free Spirit No. 19 (LE) is less shimmery (90% similar). LORAC Onyx (LE, $19.00) is lighter (90% similar). Marc Jacobs Beauty The Night Owl #2 (P) is darker (90% similar). See comparison swatches / view dupes side-by-side.

Marc Jacobs Beauty Style Eye-Con No. 7 The Social Butterfly (230)
B+
Product
9
Pigmentation
9
Texture
9
Longevity
8.5
Application
4.5
Total
89%
Marc Jacobs Beauty Plush Shadow The Social Butterfly #1
A-
Product
9
Pigmentation
9.5
Texture
9
Longevity
8.5
Application
5
Total
91%
Marc Jacobs Beauty Plush Shadow The Social Butterfly #2
A-
Product
9
Pigmentation
9.5
Texture
9
Longevity
8.5
Application
5
Total
91%
Marc Jacobs Beauty Plush Shadow The Social Butterfly #3
A
Product
9.5
Pigmentation
10
Texture
9
Longevity
8.5
Application
5
Total
93%
Marc Jacobs Beauty Plush Shadow The Social Butterfly #4
A
Product
9.5
Pigmentation
9.5
Texture
9.5
Longevity
8.5
Application
5
Total
93%
Marc Jacobs Beauty Plush Shadow The Social Butterfly #5
A
Product
9.5
Pigmentation
10
Texture
9
Longevity
8.5
Application
5
Total
93%
Marc Jacobs Beauty Plush Shadow The Social Butterfly #6
B
Product
8
Pigmentation
8.5
Texture
8
Longevity
8.5
Application
4.5
Total
83%
Marc Jacobs Beauty Plush Shadow The Social Butterfly #7
C+
Product
7
Pigmentation
7.5
Texture
8
Longevity
8.5
Application
4.5
Total
79%

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Marc Jacobs The Social Butterfly (230) Eyeshadow Palette
Marc Jacobs The Social Butterfly (230) Eyeshadow Palette

Marc Jacobs The Social Butterfly (230) Eyeshadow Palette
Marc Jacobs The Social Butterfly (230) Eyeshadow Palette

Marc Jacobs The Social Butterfly (230) Eyeshadow Palette
Marc Jacobs The Social Butterfly (230) Eyeshadow Palette

Marc Jacobs The Social Butterfly (230) Eyeshadow Palette
Marc Jacobs The Social Butterfly (230) Eyeshadow Palette

Marc Jacobs The Social Butterfly (230) Eyeshadow Palette
Marc Jacobs The Social Butterfly (230) Eyeshadow Palette

Marc Jacobs The Social Butterfly #1 Eyeshadow
Marc Jacobs The Social Butterfly #1 Eyeshadow

Marc Jacobs The Social Butterfly #1 Eyeshadow
Marc Jacobs The Social Butterfly #1 Eyeshadow

Marc Jacobs The Social Butterfly #2 Eyeshadow
Marc Jacobs The Social Butterfly #2 Eyeshadow

Marc Jacobs The Social Butterfly #2 Eyeshadow
Marc Jacobs The Social Butterfly #2 Eyeshadow

Marc Jacobs The Social Butterfly #3 Eyeshadow
Marc Jacobs The Social Butterfly #3 Eyeshadow

Marc Jacobs The Social Butterfly #3 Eyeshadow
Marc Jacobs The Social Butterfly #3 Eyeshadow

Marc Jacobs The Social Butterfly #4 Eyeshadow
Marc Jacobs The Social Butterfly #4 Eyeshadow

Marc Jacobs The Social Butterfly #4 Eyeshadow
Marc Jacobs The Social Butterfly #4 Eyeshadow

Marc Jacobs The Social Butterfly #5 Eyeshadow
Marc Jacobs The Social Butterfly #5 Eyeshadow

Marc Jacobs The Social Butterfly #5 Eyeshadow
Marc Jacobs The Social Butterfly #5 Eyeshadow

Marc Jacobs The Social Butterfly #6 Eyeshadow
Marc Jacobs The Social Butterfly #6 Eyeshadow

Marc Jacobs The Social Butterfly #6 Eyeshadow
Marc Jacobs The Social Butterfly #6 Eyeshadow

Marc Jacobs The Social Butterfly #7 Eyeshadow
Marc Jacobs The Social Butterfly #7 Eyeshadow

Marc Jacobs The Social Butterfly #7 Eyeshadow
Marc Jacobs The Social Butterfly #7 Eyeshadow

Marc Jacobs The Social Butterfly (230) Eyeshadow Palette
Marc Jacobs The Social Butterfly (230) Eyeshadow Palette

Marc Jacobs The Social Butterfly (230) Eyeshadow Palette
Marc Jacobs The Social Butterfly (230) Eyeshadow Palette

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Based on 0 Reviews, 4 Quick Reviews

Rate It:
The Good
  • Easy To Apply (3)
  • Creamy (2)
  • Long-wearing (2)
  • Buttery (2)
  • Travel-friendly (1)
  • Easy To Use (1)
The In-Between
  • Highly Pigmented (2)
  • Buildable (2)
The Bad
  • Fall Out (1)
  • Creases (1)
  • Powdery (1)