Monday, April 18th, 2011

MAC Surf Baby Collection for Summer 2011

U.S. Launch Date: May 26th, 2011
International Launch Date: May 2011 (excluding Asia), June 2011 (Asia)

Grab the board, hop in the Jeep, cruise the Pacific Coast Highway… Surf’s up! The lure of the endless summer starts here with My Paradise Cheek Powder, Summer Stash of Crushed Metallic Pigments, Hibiscus Lipstick and Splashproof Lash Mascara that just won’t smudge. Colourful, lustrous, and full of life…journey to a world where feeling the rush means taking a risk. Hang Ten!

Here’s bronzing for every dude and dudette looking to hit the half-pipe with a killer tan. Bring commotion to the ocean with Solar Riche Bronzing Powder and new Gold-go-Lightly Studio Careblend/Pressed Powder. Capture the surf spirit, add contours & dimension with the latest Skinsheen Bronzer Stick! Defy sun-and-sea blasted lips with Suntints SPF 20 Liquid Lip Balms.
Limited edition.

All information is OFFICIAL.  Information now includes Suntints, Bronzer Sticks, and Studio Careblend/Pressed powders.

See collection information & promotional photos! 

Surf, Baby! Cheek Powder ($28.00 U.S. / $32.00 CDN)

  • My Paradise Peach pressed powder with gold hibiscus flower overspray (Limited Edition)

Lipstick ($15.50 U.S. / $18.50 CDN)

  • Bust Out! Dirty mid-tone violet (Lustre) (Limited Edition)
  • Hibiscus Bright orange coral (Cremesheen) (Limited Edition)
  • Mocha Peachy yellow-brown (Satin) (Permanent)
  • Naturally Eccentric Creamy white nude (Lustre) (Limited Edition)

Lipglass ($15.50 U.S. / $18.50 CDN)

  • Girl on Board Pale white gold (Limited Edition)
  • Good Lovin’ Soft peachy pink (Limited Edition)
  • Krazy Kahuna Warm mid-tone brown (Limited Edition)
  • Strange Potion Soft coral pink (Limited Edition)

Crushed Metallic Pigment Stacks ($32.50 U.S. / $38.50 CDN)

  • Summer Stash Light pink champagne, light white pearl, light violet with silver pearl, brown bronze with gold pearl (Frost) (Limited Edition)
  • Surf the Ocean Frosty platinum, light yellow green, gold bronze, dirty graphite with silver pearl (Frost) (Limited Edition)

Eyeshadow ($15.50 U.S. / $18.50 CDN)

  • Saffron Deep coral caramel (Satin) (Limited Edition)
  • Short Shorts Frosty white champagne (Frost) (Limited Edition)
  • Sun Blonde Dirty yellow gold (Frost) (Limited Edition)
  • Surf U.S.A. Frosted teal (Frost) (Limited Edition)
  • Swell Baby Mid-tone grey (Satin) (Limited Edition)

Nail Lacquer ($13.50 U.S. / $17.00 CDN)

  • Hangin’ Loose Dirty pink nude (Limited Edition)
  • Ocean Dip Mid-tone creamy aqua (Limited Edition)

Powerpoint Eye Pencil ($15.50 U.S. / $18.50 CDN)

  • Blue Noon Teal with gold pearl (Limited Edition)
  • Gilded White Yellow white frost (Limited Edition)

Pigment ($19.50 U.S. / $23.50 CDN)

  • Naked Fleshy beige with golden copper pearl (Permanent)
  • Melon Soft bright golden peach (Permanent)

Splashproof Lash Mascara ($14.00 U.S. / $17.00 CDN)

  • Blacksplash Black (Permanent)

Bags (MAC Stores Only)

  • Surf, Baby! 1 ($28.00 U.S. / $33.50 CDN) (Limited Edition)
  • Surf, Baby! 2 ($32.00 U.S. / $38.50 CDN) (Limited Edition)

Suntints SPF 20 Liquid Lip Balm ($15.50 U.S. / $18.50 CDN)

  • Full of Grace Soft sheer rose (Limited Edition)
  • Pink Tinge Clean bright yellow pink with gold pearl (Limited Edition)
  • Lilt of Lily Soft creamy pale pink (Limited Edition)

MAC Skinsheen Bronzer Stick ($29.50 U.S. / $35.50 CDN)

  • Tan-tint Soft suntan bronze (Limited Edition)
  • Billinoaire Bronze Warm golden tan (Limited Edition)
  • Gilty Bronze Coppery bronze with gold shimmer (Limited Edition)

Bronzing Powder ($24.00 U.S. / $29.00 CDN)

  • Solar Riche Mid-tone deep orange brown (Limited Edition)
  • Refined Golden Finely spun gold with soft pearl finish (Permanent)

Studio Careblend Pressed Powder ($28.00 U.S. / $33.50 CDN)

  • Gold-Go-Lightly Mid-tone golden tan brown (Limited Edition)
  • Lush-Light Bronze Mid-tone rosy pink brown (Limited Edition)


  • 129SH Powder/Blush Brush ($34.00 U.S. / $41.00 CDN)

Discussion and debate are highly encouraged, and we expect community members to participate respectfully. When asking a question, please check the FAQ section (above) for information about purchasing, price, dupes, and the like. If you have general feedback or need technical support, please contact us.

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460 thoughts on “MAC Surf Baby Collection for Summer 2011 Info & Photos

  1. Isabela

    HATE the packagin! But the products seems to be amazing!

  2. Emmie

    OMG! can not wait for this! i love the colours, love the surf theme (i’m in love with surfing, love the packaging! i’m most looking forward to the coral blush with the gold flower emboss and the stackable glitters! I’ve already started saving money for this, i’m gunna be so broke this summer. i think this is much better than the to the beach collection last year. so excited!!

  3. Jessica

    Isn’t there supposed to blush sticks also?

  4. Ashley

    i’m DEFIITLY going to be there on may 26th, bright and early. need to snag that blush and a couple lip colours. maybe a bronzer! oooiii. brokeness will happen!

  5. Carrie Ann

    I’m thrilled that they’re bringing back Suntints, but not my two favorite shades, Just a Smidge & Moist Plum :(. I think this is a fun collection, but the fact that I’m not crazy about the packaging will save me a lot of money. I think the eye shadows & nail lacquers are cute, but I don’t care for the yellow & gray stripes on other products. I’m also wondering why everything seems to be a dollar more?

  6. Nora

    Fortunately, this is already available in Germany! I LOVE IT!!!!!!!!!! :)

  7. Mariella

    Unless it’s really fabulous in “real life”, I have to say I’m a bit underwhelmed by this collection. And the models in that photo look SICK….I don’t mean good “sick”, like the teenagers say, but plain old icky, pasty-skinned SICK sick!

  8. Rayanna

    Where are the blush sticks?

  9. Rayanna

    Also lipsticks, eyeshadows and lipglasses are $17.50CAD

  10. Seriously: I love you 😀 I’m waiting for your review!!!

  11. Bianca

    Did MAC change their mind about ever hip lipstick?

    • Kathleen

      That’s in the Fashion Flower collection right now if you want to check it out! Its sold out online, but maybe you could snag it at your store?

  12. Kathy

    This stuff looks lovely, but I’m gonna wait for swatches before I decide to get anything. The lip balms catch my interest the most, oddly enough!

    I think that the Hibiscus blush will be the most sought-after item in this collection.

    Oh, and I LOVE the packaging, by the way. The whole surf theme is adorable!

  13. Anna

    Do you know if Saffron is a repromote? Sounds familiar…

  14. Lisa

    Did anyone notice that the guy on the left looks like he isn’t wearing anything?

  15. Joyce B

    Wow, some great things there. I wonder how quickly the My Paradise blush will sell out. I like the Lipglasses and Eyeshadows.

  16. Bubbles

    The guy in the picture is trying to figure out whether or not she’s a zombie. She looks scary!

  17. nayeli

    i really dislike the packaging, in my opinion it looks cheap and just ugly, i really wanted to like it because i havent liked a mac collection in a long time :(

  18. Maureen

    I feel the opposite way… I don’t like ANYTHING in this collection.

  19. Celine

    hate the packaging. only thing i like the look of are the liquid lipbalm tubes. and the bronze sticks are a blatent rip off of nars multiples.

  20. Judy

    The only thing I am planning on buying from this collection is the Bust Out! lipstick. Can never have enough purple lippies in my opinion. ;-D

  21. Stephanie

    well I am happy I am not very interested in this collection :) i get to save for other collections.

  22. Ana Lidia

    I think I’m going to be buying mostly for the surf theme! Love it!

  23. jabs

    eeeeeep! i already priced out my list of must haves from this collection…

  24. Becca

    why are he prices higher than usual?

  25. Marisel

    I really can’t wait for your review on this collection!!

  26. Cherokee

    Packing looks great but I am not wowwed. I will definitely wait for your review Christine.

  27. I feel like I need to buy 90% of this collection. Putting aWay money now!~

  28. Ginelly

    Im going to be soooooo poor this summmer i swear macs bringing up their A game this summer why must i be addicted to the summer collections ahhh they should literally get out a MAC credit card cuz its hard to keep up with these collections lmao!!!!

  29. This collection looks amazing!!! While I’m not crazy about the packaging, the products themselves look pretty unique. The products I’m most curious to see are the Surf, Baby! Cheek Powder, Hibiscus Lipstick, and the Skinsheen Bronzer Sticks :)

  30. Neha

    The photoshoot is definitely a turn-off. At least, they could have given her some sexy lingerie ..i can’t see any effect of this collection on her face, besides making her look awful!

  31. Eva

    Only excited for Strange Potion, I have it and I’m running out. Whats with the scary alien looking model she has no eyebrows wtf gross

  32. are

    “commotion to the ocean”?? Even if I didn’t think MAC was wildly over-rated (which it is) and obscenely overpriced (which it is), and even if I didn’t find most of this collection hideous, that would be enough to keep me from buying it. It might even be enough to keep me from buying anything MAC again. Ugh.

  33. emily

    hey christine?

    is this collection going to be 1 part or 2 now?


  34. Dayna

    Do u know how much the pressed powders will be?

  35. Teri

    OoOoO I’m super excited. Beach themes are my faves & what better then beach themes added to my favorite brand of makeup!!!

  36. In germany at breuninger it´s out all ready ;D

  37. antonia

    whaaat? why is the price going up?? hmph

  38. Meerschweinchen

    Hey everyone! Are the Lip Tints Stains or just regular Lipbalms?

  39. I have to say I really dislike the packaging. The only product I find appealing is the cheek powder with the hibiscus flower on it. That’s cute!

  40. Natalie

    I’m quite excited about the Suntints. I’ve been having a lot of trouble finding a good tinted lipbalm/gloss with SPF. Especially with the ridiculously strict regulations in Canada, lots of products containing SPF that are released in the States aren’t released in Canada.

    Definitely checking these out!

  41. I think I’m loving the pigment stacks. Those look gorgeous! Looks like Refined Golden is in the collection (same as last summer) and Solar Riche is a repromote? I think I’ve seen it before. Oo. A yellow eyeshadow. Those are difficult to find. Wonder how the pigmentation will be like.

  42. hisa

    Wow .. what a huge collection compared to their previous releases recently.

  43. rochelle

    why did they put that man in a woman’s bikini bottom and where is the blush tints

  44. Really looking forward to the bronzers and the Suntints!

  45. Sweetiepaper

    In the last picture with all the products in the collection, i noticed there are 2 sticks in the beginning of the last row. Didn’t see any mention of them in the product listing. Are those blush sticks?

  46. Christy

    The colors are boring same old same old, I’m skipping.

  47. Sam

    What the heck!!! I just noticed that the guy on the left is not wearing any clothes! That is gross MAC.

  48. Hiromi

    are the metallic pigments eye-safe?

  49. Claudia

    I’m soooo exited for this collection!

  50. Melanie

    the promo pics are so beauiful i hope it isn’t a dissapointment like the last beach colletion hopefully i can purchase it all

  51. Claudia

    Strange potion from this collection looks like strange potion from the venomous villains collection with the evil queen on it that was coral too..I wonder if they will be similar

  52. Carlee

    this is great! i really like how they went far out with the packaging! im really excited to see what the suntints will be like, so many new things!

  53. Maddie

    are there two cream blushes right to the left of the coral blush in the last picture??!??!?!?!

  54. Kheila

    i died and went to heaven

  55. Brooke

    why are the prices increased?

  56. Jess Lee

    hey! is the sun-tint full-of-grace the same as the old one? cheers! :>

    looks like an amazingly sunny collection!

  57. SARAH

    I am liking Bust out and not really impressed with the other stuff.. Just one question — what is up with MAC coming out with a new collection every week?!

  58. Katya

    bronzing sticks look so fun 😀

  59. Jasmine

    Awww there’s only 1 blush:(
    Oh well My Paradise better be great and satisfy my blush cravings

  60. PoshChel

    I want I want!!!

  61. Susana

    OMG the color are beautiful and interesting …Im so looking foward to this collection… the models look scary MAC should Defenately consider that does models dont work out ^_^.

  62. meg

    god, this collection looks gorgeous. can’t wait for the my paradise blush, and those lip sun tints…but i gotta agree, the model looks terrifying.

  63. Sharni

    I like the colours etc but I don’t really like the packaging =/

  64. Emma

    i think the girl is actully really pretty :)

  65. Amanda

    Why have the prices gone up?

  66. ak

    I just HAVE to buy Saffron eyeshadow again! It makes the most beautiful blush.

  67. Laura

    Some of the colors seem darker than I expected for a beachy summer collection but I’m still so excited to see swatches, does anyone know what these shimmer sticks are? they look like the nars multiples maybe

  68. Mel

    There are so many comments on this site begging for more LE packaging on MAC products, and then when it happens, there’s nothing but bitching. Hilarious.

    And calling the model in the promo pics “ugly”? Stay classy, folks.

  69. Emmie

    do you have any idea how long the lie will be available for?

  70. ani.a

    What are the Studio Careblend Pressed Powders for? Maybe should they be used as a bronzing powder?

  71. Tatii

    I LOVE HOW YOU SPEND TIME TO DO THIS. Thanks to you I know all the mac collections that come out. I’m subbed on youtube & have this as a tab! I appreciate it <3

  72. Betsy

    I live at the beach on the weekends and have been looking for a lip product that has at least 20 spf and looks pretty. I am tired of the sunscreen sticks that are like chapstick. MAC answered my prayers with 20spf on their new lip balms. I will buy them all!!! Thank you MAC!!!!!!!!!!!

  73. anita

    ugly packaging again… Why can’t MAC make atleast a little respectable packaging for once?

  74. I just found out that the Surf Baby Collection will come out next Monay (2. Mai) here in Switzerland. The funny thing is, that Flightly will not be released until June and Fashion Flower until July. I don’t understand what MAC is doing here.

  75. Kathleen

    Not too crazy about this one. I deffinately preferred To the Beach last year. It was so bright and colorful. This is so… muted. MAC needs to put out more limited edition MSFs!!!

  76. Takia

    I cant wait for this collection to come out. Im saving money asap!!!!

  77. Anne

    Have my wishlist for Fashionflower and surf baby has just turned up online! (UK by the way) There are a few too many things I want for this to pop up a little early! Is Fashionflower bwing released in Europe?

  78. I just found out that this collection will be launched on May the 5th in Germany. And there are so many interesting products. Christine do you know if the suntints lip balms are good?

  79. Jaki

    Surf Baby is now on the UK Website.

  80. Jensyn

    Tx to my friend at A dutch blogger. We now know there will be three collections coming out in July, besides SemiPrecious:

    Cinematics, Glamglass, & Sized to go.

    Can’t wait for more information & see Christine’s swatches. :-)

  81. Kiren

    We already have the Surf Baby collection here in the UK they released it today so excited!!

  82. Laura

    Hey Christine,
    I remember the VV Collection was released on the MAC Pro site quite some time before the official launch.
    Do you have any idea if this will be the case with the Surf Baby Collection as well???

  83. Harriet

    Argh! this has been launched on the UK mac website TODAY! what am I supposed to do without your reccomendations first?! Didn’t think it was supposed to be released until later this month! Ah well, definitely going to make a few purchases.

  84. Laura

    I ordered:

    The blush with the overspray, purely because I think it’ll sell out/get hyped and I don’t wanna find myself suddenly lusting after *another* sold out item, haha. If I don’t like it I’ll just sell it.

    The teal eyeshadow, because I’m a sucker for teals and I heard some good things about it.

    The coral and violet lippies, because I just really liked the look of them :)

  85. Annick Chantal L. H.

    Surf Baby will be out tomorrow. A MUA sold me today Hibiscus lipstick. this lippie is GORGEOUSSSSSSSSSSSS… As I spent a loooooot of money (and my Credit Card hates me a lot), she sold me today rather than tomorrow. Now I am planning to buy blue noon, gilded white (I don’t know for gilded white), saffron and maybe a nail lacquer… Ah if I were rich, I’d lippie in burst out and Crushed Metallic Pigment Stacks, and Billinoaire Bronze…. 😥 but anyway, I’ve my lovely hibiscus, and that’s enough… for today…

  86. Dayna

    Hi christine! :) (& beauty loves) based on ur past expierence and/or product description, is solar riche too dark or orange for light (nc20) skintones? Please answer me. thank u <3

  87. jessica

    i have a question, in the pictures there is what apears to be 2 sticks of cream blush, am i correct? because the colors look amazing.

  88. Rose

    Ok. I think the collection looks fun and I will get some pieces. But the photo of the Blonde Surfer Girl with the two boys. Her make up makes her look cross-eyed with the lighting in the shot. That or she has fake eye balls or something. I just looks wrong. Other than than beautiful photo.

  89. Misha

    Eh. It looks cheap and all the collections look the same every summer. MAC is slippin!I only like the teal nailpolish…

  90. Erica

    For those pro members you can use you discount.

  91. Megan!

    I can’t wait for this collection!!!

  92. mercedes

    can you pre order these products online?

  93. JL

    just wanted to let you know that this person is using ur pictures..

    [link hidden]

  94. Corliss

    Hey Christine, you didn’t do a review of the pigment stacks what do you think about them? I’d love your opinion because so far this is my favorite of the collection.