It’s Not Always Love With This Fuchsia

Lancome Always Fuchsia Infinite Luminous Eyeshadow ($24.50 for 0.14 oz.) is described as a “metallic pink plum.” It’s a pinky purple with a metallic finish. The amount of pink in this shade is what makes it less dupeable. MAC Butterfly Party is darker, more purple. NYX Violetta is darker. Shades like Urban Decay Fishnet is cooler-toned and more fuchsia.

The Infinite Luminous Eyeshadow is supposed to “stray true for 24 hours without creasing” with a “powder-to-cream texture.” If they sound familiar, they should. Giorgio Armani Eyes to Kill Intense Eyeshadows and L’Oreal Infallible Eyeshadows are both iterations of this type of formula, and it’s not surprising that the three have more in common than not when they’re all owned by L’Oreal (parent).

Always Fuchsia is more one-note in color, which makes it more like the Infallible range. I expected the formula to be nearly flawless, but the color payoff when used dry is incredibly sheer. It really needs to be used damp or wet to achieve even, full color coverage (which is how I applied it to the lid, no base used).  When used dry, even when pressed, it doesn’t seem to bind together well, so it ends up sheer and harder to apply.  There was some fall out during application either way.  It wears well, though–I tested Always Fuchsia for twelve hours, and I didn’t experience any creasing or fading (both over and without a primer).   The texture wasn’t quite as finely-milled as some of the best shades from the Eyes to Kill Intense and Infallible ranges; it was a little chunky to me.

I was personally more than a little disappointed, and I’m wondering if I happened to receive samples of two of the poorer performing shades (because I also tried Enduring Vert, which I’ll review next, and my experience was similar there).  I’m definitely going to see if I can try some of the other shades to see; I hope this one is just one of the misses and the rest are hits (like what Perpetual Purple was for Infallibles).

The Glossover

P	Always Fuchsia B-
	There are really two points really driven home about this formula: intense pigmentation, incredible long-wear. It wears long and well overall, but the color payoff when dry is sheer.
	Product 8/10 Pigmentation 6/10 Texture 8/10 Longevity 10/10 Application 4/5
	Where to Buy
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Lancome Always Fuchsia Infinite Luminous Eyeshadow

Lancome Always Fuchsia Infinite Luminous Eyeshadow

Lancome Always Fuchsia Infinite Luminous Eyeshadow

Lancome Always Fuchsia Infinite Luminous Eyeshadow

Lancome Always Fuchsia/Enduring Vert Infinite Luminous Eyeshadows