Kiehl’s Limited Edition Ultra Facial Cream for amfAR
Maintaining its long-standing tradition of supporting HIV/AIDS charities, Kiehl’s Since 1851, the venerable New York-based purveyor of fine quality skin and hair care, is pleased to announce a continued partnership with amfAR, The Foundation for AIDS Research.
Kiehl’s will introduce Limited Edition Ultra Facial Cream, a Limited Edition version of its customer favorite to benefit amfAR. 100% of Kiehl’s net profits from the sale of this product, up to $25,000, will benefit amfAR.
The Limited Edition Ultra Facial Cream will launch during the second annual Kiehl’s LifeRide for amfAR, a seven-day charity motorcycle ride up the Eastern coast, to benefit and raise awareness for amfAR. The Limited Edition product features a specially-designed motorcycle and flame motif inspired by the ride.
Civic responsibility and a commitment to helping others has been an intrinsic part of the Kiehl’s heritage since the company’s inception in 1851. In fact, The Mission of Kiehl’s states that “a worthwhile firm must have a purpose for its existence. Not only the everyday work-a-day purpose to earn a just profit, but beyond that, to improve in some way the quality of the community to which it is committed.”
HIV/AIDS awareness has long been at the forefront of Kiehl’s philanthropic efforts, and through partnerships with organizations like amfAR, as well as the Magic Johnson AIDS Foundation, and YouthAIDS, Kiehl’s has proudly raised more than $1,000,000 for the cause.
Also: LifeRide takes place July 31st through August 6th, and in honor of LifeRide, for every customer that visits Kiehl’s free-standing stores on these dates, Kiehl’s will donate $5 to amfAR, up to the $75,000 total donation. King of Prussia Mall (July 31st, 12:30-1:30pm), Walnut Street, Philadelphia (August 1st, 11:00-1:00PM), Burlington Mall, MA (August 4th, 10:00-11:00am), Newbury Street, MA (August 4th, 12:00-2:00pm), NYC Flagstrip Store (August 6th, 12:00-4:00pm).
availability: It will retail for $46 and will be available at Kiehl’s freestanding stores, www.kiehls.com as well as through select specialty retailers worldwide beginning in August.