Illamasqua Coming to Sephora July 21st!

Posted in: Fall 2009, Illamasqua

Illamasqua Coming to Sephora July 21st

At long last, the uber-artistic Brit beauty brand Illamasqua is making its way to U.S. shores via yours truly — Sephora! (Who else did ya think?) As expected, in-the-know beauty junkies across the nation obsessed with the brand knew it was just a matter of time before their pretty wishes would come true. Known for their night time makeup and dark, artistic persona (think 1920’s Berlin), Illamasqua is all about individuality and, as they say, “finding your alter ego.” Expect the unexpected with this makeup line: emerald polishes, beyond swoopy false lashes, plum-black lip shades, and stage-worthy eye makeup in vivid, dance club-worthy colors. Think of it as your ultimate nighttime makeup brand. Shop the entire line July 21st on Sephora.com, or at our new Times Square store on July 30. It’ll also be available in more stores come Fall. Want a sneak peek? Check out these gorgeous looks we’re featuring on their Brand Boutique on Sephora.com. SO gorgeous, right? I am totally rockin’ those emerald digits and baby blue lashes. Sigh. Can’t wait.

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38 Responses to “Illamasqua Coming to Sephora July 21st!”

  1. Angie

    Thursday, July 9, 2009

    SO EXCITED. I will be ALL OVER IT at the Times Square location!

  2. Christi

    Thursday, July 9, 2009

    Yay! I’ve been wanting to shop this brand for forever. Am loving Sephora <3

  3. Ria

    Thursday, July 9, 2009

    AHH -bookmarks date & site-

    Thanks for the info!

  4. Brigitte

    Thursday, July 9, 2009

    This is possibly the most exciting news I’ve heard in a while!!!!! :D So excited.

    • Melissa

      Thursday, July 9, 2009

      Same here. (: I practically squealed when I read this and my mom is just shaking her head right now. Like I really need more beauty products… But I can’t wait to get my hands on their nail varnish, especially Loella. I just loove Sephora right now!

  5. Ashley

    Thursday, July 9, 2009

    Yay I am so excited!

  6. Leah

    Thursday, July 9, 2009

    OMG OMG OMG OMG! I can’t wait!

    Does anyone else notice that the model kind of looks like she’s flippin the “bird” though?

    • Dana

      Wednesday, July 15, 2009

      nah, if she’s English, they do it with 2 fingers ;)

  7. Kaylabella

    Thursday, July 9, 2009

    yay!! i am soo stoked! Hopefully it’ll be in stores across the states sooner rather than later! Ordering online is all good and great, but I want to see them in person!

  8. Melody

    Thursday, July 9, 2009

    Yay!! Can’t wait :)

  9. kathy

    Thursday, July 9, 2009

    I love this picture…..you can see her breast though. CANNOT WAIT! thanks for posting!

  10. liz

    Thursday, July 9, 2009

    I am really really excited! My boyfriend was just in London but didn’t have time or a ride to get to Selfridges or Charles Fox, where Illamasqua is sold, we both feel a lot less bad about this now that it is coming stateside!

  11. alyssamae.

    Thursday, July 9, 2009

    YIPPEEEE that’s something to look forward to REAL soon :D

  12. Makeup Minute

    Thursday, July 9, 2009

    Any word about Canadian stores yet?

    • Christine

      Friday, July 10, 2009

      Not yet — does Sephora.com ship to Canada? I thought it did. I could totally be wrong, though. If it does, perhaps you can order via online? It’s not hitting stores for awhile, anyway, and I’m not sure when they’ll have a full rollout nationally (err… U.S.).

      • evo

        Sunday, July 12, 2009

        sephora does ship to canada but not all the products can be shipped here.

        i wonder when it’ll hit all the sephoras in the states? maybe i’ll have to make a trip to seattle

    • Christine

      Friday, July 10, 2009

      There’s usually a delay in when brands/products are released in Canada because the ingredients have to be approved first.

  13. Jessica

    Thursday, July 9, 2009

    OMGG!!! i’m sooo going to times square sephora on the 30thhh =] does anyone have any idea of the price?

    • Melissa

      Thursday, July 9, 2009

      I think it’s around 20 U.S. dollars.

    • Christine

      Friday, July 10, 2009

      I do believe $18-30ish!

  14. ChristineDior

    Thursday, July 9, 2009

    ZOMG!!!!! I am sooo excited for this! :)

  15. Elise

    Thursday, July 9, 2009

    OMG YES YAAAAAAYYYY ! :DDDDDDDDD

    I am so effing excited about this!! Do you know if the same thing will happen for Canadian Sephora stores as well?

    • Christine

      Friday, July 10, 2009

      I don’t know about Canadian Sephoras yet, sorry!

  16. Brie

    Thursday, July 9, 2009

    YAAAAAAAY!!! Excited! :D

    Though that picture always makes me think of Bert and Ernie from Seasame Street with those brows rofl.

  17. Rosie

    Friday, July 10, 2009

    Amazing! Im SOOOOO PHYSCHED!

    I love the brand so much – I am friends with the MA Alex at Illamasqua and she is really excited, too: She writes the Illamasqua blog and says there will be an official blog post on it very soon… check it out at http://www.illamasqua.blogspot.com

    I love how they have such a strong online presense and they are so nice as well – none of that corporate bullshit that I get from all the other big brands, really approachable and to me that is such an important thing. I hate buying from the big brands who don’t give a crap about their customers – money money money…

    I hope Illamasqua becomes stronger than MAC as they deserve it – the product is better, they have Alex Box who is an AMAZING artist and they have banging promo images. :D

    I hope they come to Boston – anyone know?!

  18. shen

    Friday, July 10, 2009

    love it!! too bad i’m in PI!

  19. Luv J

    Friday, July 10, 2009

    I almost ordered online.. man can’t wait for these products!

  20. atexasgypsy

    Friday, July 10, 2009

    i think this post just made my day! thank you so much for sharing!

  21. Sass

    Friday, July 10, 2009

    Christine…I was literally crying when I heard about this. I am soooooooo darn happy beyond belief. I’m getting ready for my Illamasqua haul. I’m going to cross the bridge to Manhattan to hold it in my hands. Sweet!

    • Christine

      Friday, July 10, 2009

      AWW!! I am really happy for you then :)

  22. Candee Sparks

    Friday, July 10, 2009

    If I had a Sephora I’d be really excited but I actually have a few Illamasqua products and I really like them A LOT more than MAC.

  23. sprut

    Friday, July 10, 2009

    Exciting! Any idea what the price point will be?

  24. lulu

    Friday, July 10, 2009

    OMG….OMG….another addiction coming my way. I’m gonna get a heart attack with all this excitment. I’m seriously excited to check this out.

  25. Cindy

    Saturday, July 11, 2009

    Soooo hitting Time Square. Bless Sephora = D

  26. Cacauate

    Tuesday, July 21, 2009

    Does anyone know what time on July 21st Sephora.com while have Illamasqua available? hmmmm….It’s still not up on their website yet?!

    • Kristeen

      Tuesday, July 21, 2009

      Illamasqua @ Sephora.com has a new tentative date of 7/27. Just found out via their customer service….BOOOOOO!!!!

  27. Patrice

    Tuesday, July 21, 2009

    I couldn’t find it on sephora.com today July 21st…

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