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Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick Review, Photos, Swatches

Thursday, January 19th, 2012

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick ($35.00 for 0.12 oz.) is a ruby-shimmered blue-based red with a subtle pinkness. The color payoff is mostly opaque, but there’s an underlying sheerness that gives it a translucent look. It’s pinker than MAC Prolong. Chanel Byzantin is darker, redder. Dior Technicolor is slightly darker. Guerlain Girly is pinker, less red. Estee Lauder Wild Violet is a touch purpler. MAC Perpetual Flame is slightly less red.  Guerlain’s Rouge Automatiques are supposed to have subtle sheerness–that translucency is part of the formula (it reminds me of jelly nail polishes).

Rouge Automatique is very comparable to the Rouge G formula, and the differences are minute, though they are there. This is an excellent formula regardless of that comparison, though, because it’s creamy enough to glide on but not so creamy that the color slips around, comfortable to wear, and keeps lips feeling hydrated, too. For more packaging photos, please see this post.  L’Heure Bleue wore for six hours and left a soft stain behind.

Where to Buy: Nordstrom, $35.

The Glossover

A

Rouge Automatique is a top-notch formula, because the creaminess of the texture enables it to glide on, making for an easy application, but it's lightweight and never slippery, so it stays on and wears for hours.

Product

10/10

Pigmentation

10/10

Texture

10/10

Longevity

10/10

Application

5/5

Packaging

4/5

See more photos & swatches!

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Disclosure

This review contains a sample product sent for consideration by the brand or its PR firm. Our priority is to you, and we honor that commitment by being honest! We don't do paid reviews or guarantee reviews. We're going to give you the truth and nothing but! For more information, please read our editorial/review policies.

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Product & Review FAQ

Where can I purchase it? How much is it?

Nordstrom, $35.

Is it limited edition?

No.

Any dupes?

It's pinker than MAC Prolong. Chanel Byzantin is darker, redder. Dior Technicolor is slightly darker. Guerlain Girly is pinker, less red. Estee Lauder Wild Violet is a touch purpler. MAC Perpetual Flame is slightly less red.

Discussion and debate are highly encouraged, and we expect community members to participate respectfully. When asking a question, please check the FAQ section (above) for information about purchasing, price, dupes, and the like. If you have general feedback or need technical support, please contact us.

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Hi, I tried this lipstick, love it, and I think the color is really good for me. So THANK YOU !!! Now... Please indulge/forgive such a basic question- but would you be willing to list your basic steps for applying this lipstick so that it doesn't migrate? Because I find this does migrate a little - maybe there's a better easy to apply. What liner pencil? Do you use a "primer"? Do you use any "reverse liner" outside your lips? Blot? Powder? Maybe a basic list of "how I apply lipstick" - WITH PHOTO OF EACH STEP? I would really appreciate that ! LOVE your blog and buy many products based on your review, rating and swatches. Thank you!

I generally don't use any primer, lip liner, etc. when I apply lipstick, especially when I'm testing it out :) I'm usually too lazy to do any of those things, and if I ever do, it's for a special occasion and maybe I'll use lip liner. So here, I didn't do anything but apply it from the tube. There are no steps!

Beautiful color and I love the shimmer, this again looks fab on you but what does not?:))) I am wondering though how this would compare to Rouge G Garconne, I dislike pinkish reds and many tend to look more pink on me, true reds or orangish reds, corals are the best on me so I wonder what this would look like, if this is a new color though it should be out soon where I live so I could test it.

So pretty! Love the way this looks both in color and texture. I can see myself wearing this color year round.

That looks beautiful on you!

The look you're wearing is gorgeous! What do you have on your eyes in this pic, Christine?

Oh no, now I have to get this one too! :)

The shimmer in this looks like a glass-flecked nail polish! I reallyyy want one of these rouge automatiques! I've swatched them and they seem so dreamy, but the price tag is so steep! I'll probably save up for these and buy them at the end of this quarter :)

What are you wearing on your face? You look amazing in here!

I have this and love it.

This is a gorgeous shade! But I have shades similar to this already.

Such a nice color! Really want to try someday the Rouge Automatique Lipsticks...

hey there yur previous bottom two photos arent viewable

I love this shade! It was one of the first RA's I got and I find it's a perfect red-berry, bold enough but not too over the top.

this might just be my first rougue automatique purchase! The color is gorgeous! is this available at Sephora? or just Nordstrom?

Sephroa should have it!

Pretty! Will you still be reviewing the Spring colors? :)

it's pretty and shiny and juicy from afar but all that shimmer ruins it from up close :( still a lovely color

This looks like a friendly red! I like the shimmer too!

Christine, do you think it's comparable to Chanel RC Famous?

Seems like it would be similar!