Thursday, January 19th, 2012

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick ($35.00 for 0.12 oz.) is a ruby-shimmered blue-based red with a subtle pinkness. The color payoff is mostly opaque, but there’s an underlying sheerness that gives it a translucent look. It’s pinker than MAC Prolong. Chanel Byzantin is darker, redder. Dior Technicolor is slightly darker. Guerlain Girly is pinker, less red. Estee Lauder Wild Violet is a touch purpler. MAC Perpetual Flame is slightly less red.  Guerlain’s Rouge Automatiques are supposed to have subtle sheerness–that translucency is part of the formula (it reminds me of jelly nail polishes).

Rouge Automatique is very comparable to the Rouge G formula, and the differences are minute, though they are there. This is an excellent formula regardless of that comparison, though, because it’s creamy enough to glide on but not so creamy that the color slips around, comfortable to wear, and keeps lips feeling hydrated, too. For more packaging photos, please see this post.  L’Heure Bleue wore for six hours and left a soft stain behind.

The Glossover

P
product

L'Heure Bleue

A+
Rouge Automatique is a top-notch formula, because the creaminess of the texture enables it to glide on, making for an easy application, but it's lightweight and never slippery, so it stays on and wears for hours.

Product

10/10

Pigmentation

10/10

Texture

10/10

Longevity

10/10

Application

5/5

Results
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Dupes
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Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Product & Review FAQ

Where can I purchase it? How much is it?

Nordstrom, $35.

Is it limited edition?

No.

Any dupes?

It's pinker than MAC Prolong. Chanel Byzantin is darker, redder. Dior Technicolor is slightly darker. Guerlain Girly is pinker, less red. Estee Lauder Wild Violet is a touch purpler. MAC Perpetual Flame is slightly less red.

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30 thoughts on “Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick Review, Photos, Swatches

  1. Chiara

    Christine, do you think it’s comparable to Chanel RC Famous?

  2. This looks like a friendly red! I like the shimmer too!

  3. Avatar of artemis artemis

    it’s pretty and shiny and juicy from afar but all that shimmer ruins it from up close :( still a lovely color

  4. Rebecca

    Gorgeous!!

  5. This is a lovely shade x

  6. Avatar of Virginia virginiaisforluvrs

    Pretty! Will you still be reviewing the Spring colors? :)

  7. Amanda O

    this might just be my first rougue automatique purchase! The color is gorgeous!

    is this available at Sephora? or just Nordstrom?

  8. I love this shade! It was one of the first RA’s I got and I find it’s a perfect red-berry, bold enough but not too over the top.

  9. may

    hey there yur previous bottom two photos arent viewable

  10. Such a nice color! Really want to try someday the Rouge Automatique Lipsticks…

  11. This is a gorgeous shade! But I have shades similar to this already.

  12. Sexy Sadie

    Is it LE?

  13. Nichole

    I have this and love it.

  14. What are you wearing on your face? You look amazing in here!

  15. The shimmer in this looks like a glass-flecked nail polish! I reallyyy want one of these rouge automatiques! I’ve swatched them and they seem so dreamy, but the price tag is so steep! I’ll probably save up for these and buy them at the end of this quarter :)

  16. Oh no, now I have to get this one too! :)

  17. Candace

    The look you’re wearing is gorgeous! What do you have on your eyes in this pic, Christine?

  18. Kaitlin Beard

    That looks beautiful on you!

  19. Avatar of Dini Dini

    So pretty! Love the way this looks both in color and texture. I can see myself wearing this color year round.

    • Ursula

      Beautiful color and I love the shimmer, this again looks fab on you but what does not?:))) I am wondering though how this would compare to Rouge G Garconne, I dislike pinkish reds and many tend to look more pink on me, true reds or orangish reds, corals are the best on me so I wonder what this would look like, if this is a new color though it should be out soon where I live so I could test it.

  20. Avatar of Kaye Kaye

    Hi,
    I tried this lipstick, love it, and I think the color is really good for me. So THANK YOU !!!
    Now… Please indulge/forgive such a basic question- but would you be willing to list your basic steps for applying this lipstick so that it doesn’t migrate? Because I find this does migrate a little – maybe there’s a better easy to apply. What liner pencil? Do you use a “primer”? Do you use any “reverse liner” outside your lips? Blot? Powder? Maybe a basic list of “how I apply lipstick” – WITH PHOTO OF EACH STEP? I would really appreciate that !
    LOVE your blog and buy many products based on your review, rating and swatches. Thank you!

    • I generally don’t use any primer, lip liner, etc. when I apply lipstick, especially when I’m testing it out :) I’m usually too lazy to do any of those things, and if I ever do, it’s for a special occasion and maybe I’ll use lip liner. So here, I didn’t do anything but apply it from the tube. There are no steps!