Tuesday, September 3rd, 2013

Giorgio Armani #701 Flash Lip Lacquer
Giorgio Armani #701 Flash Lip Lacquer

Giorgio Armani #701 Flash Lip Lacquer ($29.00 for 0.22 fl. oz.) is a medium-dark bluish-gray base with multi-colored shimmer and pearl (predominantly aqua, blue, and violet). On lips, this translates into a smoky, plummy purple tint to the lip color, plus an array of violet and blue shimmer. MAC Karin is less gray, less multi-color in shimmer. MAC Boys Go Crazy is purpler. Giorgio Armani #604 has a similar tint to lips but no shimmer. See comparison swatches.

If you tend to get intrigued by unusual colors, this is a very cool gloss. And as a result of it being semi-opaque, it can really add a versatile tool to your arsenal for layering. It will instantly add drama to any lip color, plus dazzling shimmer that looks like water when the sun hits it. The consistency is lightweight, comfortable to wear with a cushy, gel-like texture that is very lightly tacky but not full-on sticky. The shine lasts longer than the average gloss–three to four hours–and the shimmer and color linger for another hour or so. I had a total wear time of five hours with this shade, and it was lightly hydrating during that time. The biggest downside is that the sheer, darker color does settle into lip lines, though I think the amount of shimmer helped to camouflage some of it, and it was not too noticeable from afar (but you’ll definitely see it in the close-ups). I didn’t detect any scent or taste with the formula.

The Glossover




The color does settle into lip lines, and though the amount of shimmer disguises some of it, it was an issue with this particular shade. It's more unique than not, and it can be a great way to change-up your lip color on the fly.











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Giorgio Armani #701 Flash Lip Lacquer
Giorgio Armani #701 Flash Lip Lacquer

Giorgio Armani #701 Flash Lip Lacquer
Giorgio Armani #701 Flash Lip Lacquer

Giorgio Armani #701 Flash Lip Lacquer
Giorgio Armani #701 Flash Lip Lacquer

Giorgio Armani #701 Flash Lip Lacquer
Giorgio Armani #701 Flash Lip Lacquer

Giorgio Armani #701 Flash Lip Lacquer
Giorgio Armani #701 Flash Lip Lacquer

Giorgio Armani #701 Flash Lip Lacquer
Giorgio Armani #701 Flash Lip Lacquer

The Dupe List: #701

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41 thoughts on “Giorgio Armani #701 Flash Lip Lacquer Review, Photos, Swatches

  1. Thanks for this review! I was wondering about it at the GA counter recently, and thought to myself “boy, that looks scary!”.

  2. Ooh! I bet this would look great when layered over berries and plums. :)

  3. Nicoco Chanel

    Part of me was really hoping that would be opaque. Sigh. But it does look pretty.

  4. OMG This lip gloss is gorgeous! I love how it looks blue-ish, smokey in the tube, and of course the pretty multi-coloured shimmer. It would make any lipstick shade look extra unique. <3

  5. cydoniac

    that looks so cool! too bad I can’t stand lipglosses on my lips. The only lipgloss I can somewhat stand is the Burberry lip glow.

    • If you ever get the chance to try it, you might consider doing so – it is very… un-gloss like in a few ways.

      • cydoniac

        I’ve thinking of visiting a GA counter in the next two weeks or so…I haven’t been to one since May…when I do that, I’ll make sure I try it on my lips to see what it feels like, since you recommend it, then I’ll go away for an hour or two to carry on with my shopping and then I shall decide if it is a keeper!! ha ha ha!!!!

        • Let me know! :) I’m not sure you’ll love it since generally aren’t a fan of gloss, BUT it does feel different than the average gloss so at least as an experiment… 😉

  6. Laura

    Not a fan of the look of this. It looks like something I would have worn in the sixth grade. Meh.

  7. Veronica

    Yay, you reviewed it! I added this to my wish list a couple weeks ago when I saw one of my favorite fashion bloggers talk about it. :3 It reminded me a tad of Bobbi Brown’s Black Pearl High Shimmer lipgloss, which is a mainstay in my lipgloss arsenal. I could see this being a very versatile shade – I especially seeing it really sing on women with very pigmented lips!

  8. Clare

    This looks kind of like it’s trying to riff on Lipstick Queen’s Hello Sailor, I think. But maybe not quite so successfully if that is what it’s trying to do.

    Cool effect though.

  9. Eek… Sorry :-( I really don’t like that blue hue.

  10. Lucy

    It’s the coolest gloss I’ve ever seen!

  11. zainab

    If this was the opaque galaxy juice it is in the tube I’d be all over it (and applaud a high end brand for helping to normalise all the weird colours I wish I could wear on my lips), but on it has a frost bitten with shimmer look I don’t like.

  12. This is my only Flash Lacquer purchase so far, but I really like it. I didn’t notice it settling in my lip lines, but I’m wondering if I was just dazzled by the shine. I like the greater pigment of these glosses over the original Gloss d’Armani formula, but I don’t find these wear quite as long.

  13. artemis

    Hmmm, interesting.

  14. Wow this is wicked cool and so unexpected. It’s great!

  15. Danielle

    Ooooh. It’s like pretty hypothermia! Lol. Very unique!

  16. Oh, this is absolutely beautiful. I love unusually-coloured glosses too, and the sheer blues always get me! ♥

  17. Emi

    I don’t usually like shimmer on my lips, but this is gorgeous and very intriguing! I’ll have to check it out in person.

  18. Lynn

    I love that it’s a hint of blue…

  19. oh wow! i was not expecting it to look like that! i can only imagine how gorgeous it would be over a really dark vampy red/purple or over black! or that green occ lip tar! if i had somewhere to wear this to, i’d buy it!

  20. This is beautiful! I want to layer it over some of my lip tars!

  21. Courtney K

    I would so swear that! I love muted colors. Reminds a little bit of….what was it called Comet Blue by MAC? One of the first Dazzleglasses that never returned.

    Glad I own it. 😀

  22. Katie

    I think it’s a little scary by itself, but layered over another lipstick would be gorgeous! I love these unique shades.

  23. THIS IS THE BEST THING I HAVE EVER SEEN IN MY LIFE (((maybe kind of not really but you I need it yes)))

  24. I’m extremely pale, maybe NW10-15 with a cool complexion, pink undertones and without foundation, am prone to redness. I LOVE this lipgloss, I bought it the other day because I love queer things and I can’t stop wearing it! It’s 100% me in the daytime, a dash of weird but still wearable!

  25. This lip lacquer us uber sexy! Love the look.

  26. looks much better on the lips than in the tube