Thursday, February 3rd, 2011

Estee Lauder Wild Fire Pure Color Lipstick
Estee Lauder Wild Fire Pure Color Lipstick

Estee Lauder Spring 2011: Wild Fire

Estee Lauder Wild Fire Pure Color Lipstick ($24.00 for 0.13 oz.) is a deep orange with a hint of coral; it’s not your typical orange–it has more depth and interest to it.  It’s not a neon orange, but this shade is certainly vibrant.  It’s opaque in color coverage with a slight glossy finish.  It really has impeccable coverage, though; very rich and requires no layering–one swipe and voila!

my thoughts on the formula: The coverage is excellent, and it feels lightweight despite its pigmentation. It’s also more moisturizing than your average lipstick, which makes it comfortable to wear. I get about five hours of wear with this shade in particular, because it is more pigmented. Estee Lauder’s lipsticks are scented with a lightly sweetened fig but are taste-free to me.

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  • Product: 29/30
  • Value: 8/10
  • Ease of Use: 4/5
  • Packaging: 4/5

final thoughts: This will be flattering on medium-to-dark complexions with warm undertones, because it does lean warm and the vibrancy makes it most suitable to deeper skin tones.  I do think that lighter skin tones can pull it off, but the importance of balance in the look will increase.

where to buy: Nordstrom

See more photos & swatches!

Estee Lauder Wild Fire Pure Color Lipstick
Estee Lauder Wild Fire Pure Color Lipstick

Estee Lauder Wild Fire Pure Color Lipstick
Estee Lauder Wild Fire Pure Color Lipstick

Estee Lauder Wild Fire Pure Color Lipstick
Estee Lauder Wild Fire Pure Color Lipstick

Estee Lauder Wild Fire Pure Color Lipstick
Estee Lauder Wild Fire Pure Color Lipstick

Product & Review FAQ

Where can I purchase Wild Fire? How much is it?

Nordstrom, $24.

Is it limited edition?


Any dupes?

It's similar to Chanel Exotic--except deeper and more vibrant. Surprisingly not orange enough to compare to shades like MAC Morange and Neon Orange.

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41 thoughts on “Estee Lauder Wild Fire Pure Color Lipstick Review, Photos, Swatches

  1. Alexis

    Beautiful! Absolutely stunning! Thank you so much for sharing!

  2. gads! don’t you LOVE?! this one is THE best of the four new lipsticks that came out. love it love it love it!

  3. Lena

    It looks great on you.
    Could you recommend an orange lipstick for very light skin?

  4. Cynthia

    How long do these wear?

  5. Claire m

    Wow this looks great on you, a lovely wearable orange! What do you have on your eyes, they look great too!

  6. Aisha

    I love EL color range! However, I honestly dislike their scent, very medicine-like!

  7. ak

    Orange and coral lipstick always looks good on you Christine!

  8. Heather

    How similar is this shade to MAC Coral Polyp?

  9. Just ordered this. I was waiting for Estee Lauder to email me when the collection was online in the UK but they hadn’t yet and just wanted to check when it came out and it was there. I got this and Wild Violet as I’ve been yearning for that one since I saw the promo picture. Both of these colours look fantastic on you.

  10. kayleigh

    How does this compare to MAC So Chaud or MAC Lady Danger? Besides the formula being matte?

    • I don’t have either, sorry!

    • I have both Lady Danger and So Chaud, and I can tell you that they are very different from what I’m seeing in Christine’s swatch of this, which is a very orange coral. Lady Danger is a very orange red, and So Chaud is a very red orange, they are both similar to eachother, but not to this EL. Hope this helps! BTW Christine, this is gorgeous! If I didn’t already have an overload of brights I’d totally pick it up.

  11. What a neat color! I’ve been keeping my eyes peeled for a wearable orange or orange-red lipstick, this may be it! So glad you posted this, I’m going to have to go look at it now :)

  12. Julia


  13. Laia

    Ahhh this looks certainly gorgeous!!! And something that I could rock as well! Thank you Christine for this review 😀

  14. Wow that seems To bê amazing, Would you comparé it To milani mango mango ?

  15. anonymous

    wow that is seriously vivid. very flattering to warm coloring. I think this might go better with a deep green liner like the clinic shadow pencil or covet liner? (or the previously reviewed jealous jordana used as a liner, would be gorgeous together). or basic black liner if you wanted to tone down the brightness.

    I bet this could also be dabbed (lightly!) as a cream blush (but not with the lips too, which really don’t need anything but liner and mascara)

  16. It looks like TOXIC TALE by MAC (Venomous Villains Collection) to me!!!

  17. Kelly

    Is this wild fire or wild coral? I thought wild fire was a lot redder…

  18. ange

    gorgeous! on-lip swatch reminds me a lot of nyx round lipstick in femme, just a touch less brilliant.

  19. Denise

    Wow, this is gorgeous! Sadly, such a colour won´t suit me, but on you it´s wonderful!

  20. miss anna

    ohh…been wanting a good orange lippie for a while..
    and here is the perfect candidate!

  21. Hannah

    Wow, this looks like such a fun lipstick for spring and summer! Gorgeous! :)

  22. natalia

    Love the lipstick , please can you tell me if this color is any closeto extravagant red from the holiday collecion thank you =)

  23. I can’t stay away from orange lipsticks, and I’m glad I’ve found a new one. They brighten my face more than any other color out there.

  24. Bee

    It looks reminds me of Mac Toxic Tale lipstick, gloMinerals passion fruit lipstick and Illamasqua Intense lipgloss in Mistress. How do they compare?