Estee Lauder Pure Color Lipstick for Spring 2011

Estee Lauder Pure Color Lipstick for Spring 2011

“These lipsticks are so easy to fall in love with – it’s about so much more than just looking pretty, it’s about making a statement with your lips.” – Tom Pecheux, Creative Makeup Director, Estée Lauder

Estée Lauder and Creative Makeup Director Tom Pecheux introduce new Pure Color Lipstick, uniting fashion and technology with two new luxurious formulas that set the stage for modern lip looks. Decorate and define your lips with the new formulas of Pure Color Long Lasting Lipstick and Pure Color Crystal Lipstick to create a fresh, bold statement that reignites your passion for lipstick. The high-performance formulas are fused with an expansive palette of hues that promise a lip look for any desired occasion from a subtle whisper of color to a vivacious, siren red. These lipsticks are expertly crafted and specially formulated to maintain the highest quality of color performance, shine and wear… the new Pure Color Lipstick.

Pure Color Lipstick ($24.00)

  • Nude-Brown: Urban Auburn, Barely Nude, Autumn, Cafe Chic, Sugar Honey, TIger Eye
  • Pink-Berry: Candy, Bois de Rose, Wildly Pink, Blushing, Pink Parfait, Sunstone, Rubellite
  • Coral-Red: Melon, Nectarine, Coral Sun, Scarlet Siren, Cherry Passion
  • Mauve-Plum: Beige, Rose Tea, Hot Kiss, Exotic Orchid, Mystic Mauve, Plum Couture, Pinkberry

Pure Color Crystal Lipstick ($24.00)

  • Pink-Berry: Crystal Baby, Crystal Pink, Rose Petal, Rose Envy, Tiramisu, Passion Fruit
  • Coral-Red: Twinkling Ruby, Ripe Papaya
  • Mauve-Plum: Plum Fizz, Berry Truffle

Pure Color Lipstick Custom Collection by Tom Pecheux

Taking cues from his work on the runway, world-renowned makeup artist and Estée Lauder Creative Makeup Director Tom Pecheux introduces his first lipstick collection for Estée Lauder, mimicking his ideal lipstick palette for everything from a night out to a high-fashion editorial shoot. Six high-performing shades create the Pure Color Lipstick Custom Collection by Tom Pecheux that includes hues from a creamy vanilla to a ravished raspberry to a deep, bitten plum. The universal color palette includes creme and shimmer finishes with color that is buildable.

  • Nude-Brown: Vanilla Truffle (Limited Edition)
  • Pink-Berry: Raspberry (Limited Edition, Pink Lolita (Limited Edition)
  • Coral-Red: Cherry Passion
  • Mauve-Plum: Plum Couture, Deep Violet (Limited Edition)

Availability: Pure Color Lipstick will be available at select Estée Lauder counters nationwide and starting in March 2011.