Tuesday, October 23rd, 2007

ELIZABETH ARDEN | CERAMIDE MAKEUP

Ceramide Makeup

Where the science of skincare meets the beauty of makeup. Elizabeth Arden introduces new Ceramide Lash Extending Treatment Mascara and Ceramide Skin Smoothing Loose Powder.

When it comes to anti-aging benefits, Ceramide Makeup is changing the face of beauty. Now Elizabeth Arden brings advanced treatment technology to two ultra luxurious new Ceramide Makeup products. Ceramide Lash Extending Treatment Mascara goes beyond-longer looking lashes to help strengthen and fortify lashes, while Ceramide Skin Smoothing Loose Powder takes complexion perfection to a whole new level.


LONGER, STRONGER LASHES WITH FRINGE BENEFITS

Introducing New Ceramide Lash Extending Treatment Mascara | Our first-ever mascara infused with Ceramide Triple Complex and Keravis,to help lengthen, define and revitalize lashes. Lashes are longer and fuller, giving eyes a younger, more vibrant look. Contains our exclusive Ceramide Triple Complex (Ceramides 1, 3 and 6) plus Vitamins A, C and E to help reinforce and restore lashes’ natural protective barrier. Contains Keravis, a conditioning ingredient known to help strengthen and fortify lashes. Won’t smudge, flake or clump. Removes easily with Elizabeth Arden All Gone Eye and Lip Makeup Remover. In two shades, Black and Black Brown. $20.00

COMPLEXION PERFECTION PLUS SKINCARE BENEFITS

Introducing New Ceramide Skin Smoothing Loose Powder | This ultra lightweight, luxurious powder delivers advanced Ceramide anti-aging benefits. Helps revitalize skin’s appearance. Optical diffusers visually blur fine lines and imperfections. Complexion looks and feels younger, smoother and perfectly finished all day long. In four shades, Translucent, Light, Medium, and Deep. $34.00

The Ceramide Makeup Collection also includes…

PLUMP UP. MAKE UP. BE BEAUTIFUL.

Ceramide Plump Perfect Makeup SPF 15 | Skin perfecting, line diminishing. This lightweight luxurious cream makeup with Ceramide Plump Perfect, technology visibly softens the appearance of fine lines, smoothes imperfections and evens out skin tone for a younger, more luminous look that lasts all day. Calibrated microspheres deliver precision color and Leave skin soft and smooth. Adjustable, lightweight, luxurious formula blends easily to provide medium to full coverage. Contains Argireline, a potent hexapeptide, proven to measurably plump surface lines to help diminish visible signs of aging. Retexturizes, soothes and strengthens skin’s appearance with Ceramide Triple Complex. Provides antioxidant protection with vitamins A, C, and E. SPF 15 helps prevent the damaging effects of the sun. $39.50

VOLUPTUOUS COLOR. FULL VOLUME. MOISTURE RICH. LONG LASTING.

Ceramide Plump Perfect Lipstick| Lip plumping, moisturizing, voluptuous colour that helps plump up lip volume and reduce the appearance of vertical lines on lips. Long lasting for the perfect pout. Contains Maxi-Lip, that helps plump lip volume and reduces the appearance of vertical lines on lips. Ceramide Triple Complex retexturizes, soothes and strengthens skin’s appearance. Vitamins A, C and E provide antioxidant protection. Tahitian Gardenia extract soothes and hydrates lips. $21.50

Ceramide Lash Extending Treatment Mascara and Ceramide Skin Smoothing Loose Powder are available at Elizabeth Arden counters beginning September, 2007. Learn more at www.elizabetharden.com.

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