Dior Rouge Brilliant Lipgloss ($35.00 for 0.20 fl. oz.) released a few months ago as a new formula from the brand. The new formula is supposed to be a “long-wearing, couture lip balm gloss” that is supposed to “dispense just the right amount” with its “pen-like applicator” that is hydrating. As far as color coverage is concerned, there is a lot of marketing speak, and best I can surmise is… your mileage may vary, since it is the “perfect dose” and “the right touch of vibrant color.” I bought six shades to test out, and across all six, color coverage is semi-opaque, so there’s some translucency but noticeable color on the lips, but the stronger your natural lip color is, the more it may impact how the color translates on your lips. The gloss has a smooth, lightly thickened gel-like consistency that feels plush and covers fairly evenly on average; it doesn’t feel heavy, but it has that jelly-like consistency of balm. They’re moderately hydrating–less than the best balm, better than the average gloss–with a high-shine finish. They’re non-sticky, which makes them comfortable to wear and easier to smooth out. The formula is noticeably rose-scented, though not as intense as the Fluid Addicts, so I don’t normally notice it as a taste, just a scent. The lasting power is three to five hours, which is good for a gloss as non-sticky as this. All six of the shades I tried had a very faint pearl to them, which is definitely there, but it’s hard to really see the impact of the pearl on the lips from a normal viewing distance.
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