IT Cosmetics Magical in Mauve Vitality Cheek Stain
IT Cosmetics Magical in Mauve Vitality Cheek Stain ($24.00 for 0.13 oz.) is a rich, brightened, berry-purple with cool undertones and a soft, frosted finish. Kevyn Aucoin Neolita (P, $37.00) is warmer. MAC Hot Nights (LE, $21.00) is similar. NARS Oasis (P, $29.00) is more muted, warmer. MAC Restores Dazzle (LE, $21.00) is a cream product. See comparison swatches / view dupes.
It’s intensely pigmented–a little goes such a long way! If you prefer a very foolproof blush, you might look elsewhere, as this requires a very feathery touch to control just how much gets applied. The powder itself has a soft, buttery, and silky consistency, so it is easy to blend out on the skin and diffuse for softer color. It’ll be a nice option for anyone who prefers a more pigmented blush that doesn’t require building to get true-to-pan color. As the blush gets blended and buffed onto the skin, it looks more luminous than shimmery with a light glow and a distinctive “stained” look, even though it is a powder. This shade wore well for ten hours before fading slightly along the edges.