Tuesday, October 23rd, 2007

ELIZABETH ARDEN | CERAMIDE MAKEUP

Ceramide Makeup

Where the science of skincare meets the beauty of makeup. Elizabeth Arden introduces new Ceramide Lash Extending Treatment Mascara and Ceramide Skin Smoothing Loose Powder.

When it comes to anti-aging benefits, Ceramide Makeup is changing the face of beauty. Now Elizabeth Arden brings advanced treatment technology to two ultra luxurious new Ceramide Makeup products. Ceramide Lash Extending Treatment Mascara goes beyond-longer looking lashes to help strengthen and fortify lashes, while Ceramide Skin Smoothing Loose Powder takes complexion perfection to a whole new level.

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Wednesday, October 3rd, 2007

I recently discovered this incredibly informative podcast/video done by Whole Foods (yes, the grocery store!) Whole Body subivision about mineral makeup and natural cosmetics, which I thought might be interesting for some of you. I know mineral makeup is a great trend that’s been emerging in the beauty industry, and you can learn all about the basics and why you might want to make the switch with Jen Gaum from Mineral Fusion (Whole Foods’ makeup partner). The video is done in a makeover fashion, where there is a model that Jen applies makeup on from eyes to face, so it’s also a bit tutorial-esque, which makes it worth taking a look at even if you’re a mineralize makeup guru!

As a great way to introduce customers to the world of mineralize makeup, Whole Foods as one awesome deal going on. Not only is it an amazing deal ($20 for $120 worth of products), a portion of the proceeds will be going towards the fight against breast cancer!

For shoppers wanting to try mineral makeup, Whole Foods Market stores will carry an exclusive “fresh face starter kit’ by Mineral Fusion for $20 during the month of October (a $120.00 value), with a portion of the proceeds going to Pink United, a nonprofit organization that supports the fight against breast cancer. The kit includes pressed base in two different shades, duo bronzer with a sheen glow and matte finish; Kabuki brush and hydration mist.

Check out the whole video and podast here!

Friday, September 21st, 2007

LUSH Cosmetics shows us a preview of what we can expect this October! We must note that the best product has to be the Charity Pot, because 100% of the retail price of each pot goes to support causes for animal rights, environmental protection, etc.! It’s great to see a company take an interest in protecting the environment AND be generous enough to give back so intensely.

LUSH COSMETICS | CHARITY POT

Charity Pot
Enjoy this luxurious hand and body lotion made with fair-trade cocoa butter and fragranced with ylang ylang and tagettes essential oils. Feel especially good knowing that each delectable dollop does a world of good.

Every penny of the retail price of each pot (excluding taxes) goes directly into a charitable fund to support worthy causes like animal rights, environmental protection and humanitarian concerns. We hold absolutely nothing back to cover the cost of the product or administration! $19.95 Available mid October.

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Wednesday, September 19th, 2007

the balmFirst up for Fall 2007 is the Sexpot Series, focusing on ways to enhance the season’s smoldering, smoky eye. Overshadows Sexpot Series includes:

Work is Overrated Pink champagne

No Money, No Honey Gold

You Buy, I’ll Fly Copper

If You’re Rich, I’m Single Mauve/pewter

Layering has always been a fashion do, and now, the trend finds its way into cosmetics, allowing beauty junkies to give new life to the old favorites already in their makeup bag.

The NEW Overshadow Series from theBalm features a collection of 100% pure mineral pigments in wearable colors that add a luxe look to the lid, taking the most subtle daytime shadow and amping it up for nighttime fun. Free of talc, preservatives, oil, and fragrance, this launch represents the first foray into the mineral market for theBalm.

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Tuesday, September 11th, 2007

Presenting the CARGO 2007 Fall Color Collection

This fall, go au naturale with the Fall 2007 Collection from CARGO. Complete with earthy shades ranging from bronzes and browns to greens and blues, these brand new additions to the CARGO collection make selecting makeup to match your new fall wardrobe a breeze.

The Fall 2007 Collection includes:

CARGO | FALL 2007

New Bronzing Kit ($35 US): How do you make your summer glow last well into fall? With the brand new Bronzing Kit from CARGO! The gorgeous bronze tin houses CARGO’s cult-favorite Bronzing Powder in Medium, a brand new EyeBronzer which is exclusively available in this Bronzing Kit, PurseGloss in Baja and a matching mini kabuki Bronzing Brush. Eyes, lips and cheeks look naturally bronzed in a cinch with the new Bronzing Kit from CARGO.

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Saturday, September 8th, 2007

It’s Not a Rerun, It’s a Classic
Introducing NEW Liquid Liner from Urban Decay

Introducing NEW Liquid Liner from Urban Decay. That’s right we’ve kicked it up a notch and completely redesigned our longtime favorite Liquid Liners. New bottles, fresh shades, same amazing liner! Featuring the innovative formula that put Urban Decay on the map as THE brand for lustrous liquid liner, the sexy bottles and sultry hues leave you begging for more. The sleek design accents your makeup collection and the knockout colors intensify your style. Set your eyes apart from the rest this season with Liquid Liners from Urban Decay.

Poured inside a clear inkwell-style bottle, the new component features an innovative multi-function brush complete with an ergonomically designed handle for precision lining. We’ve created a product even liquid liner virgins can apply like a pro! The result? Steady hands and perfectly gorgeous looks. Go for a sleek, defined eye or get wild and sweep across the lid for rich color all over. Looking for a sexy, seductive look? No problem our Liquid Liners can easily be smudged too! Available in a rainbow of colors, this impressive range includes never-before-seen shades as well as our classic favorites.

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