Maybelline to Launch Color Sensational Lipsticks

Maybelline to Launch Color Sensational Lipsticks

Due to a new, innovative color dispersion system, the color seen on a Color Sensational lipstick bullet is what will transfer on the lips. “Color Sensational’s pigments are dispersed in a patented polymer and emollient blend. This blend saturates the pigment and allows the color to bloom,” said Debra Coleman Nally, director, R&D, L’Oréal USA. Creating a lipstick that feels soft on the lips was found to be the second most important lipstick trait. Color Sensational formulas address this concern by adding honey nectar.

In addition to the lipsticks, there are 12 shades of lip gloss — using the same technology — and 10 lip liners. Lip items fall into one of four shade families: red, pink, plum and natural, as consumers generally bucket themselves into one of these categories. Displays on the cosmetics wall group shade families together, so consumers can immediately deselect a family they know doesn’t work for them. — WWD

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Too Faced for Summer 2009

Too Faced for Summer 2009

Lip Bronzer ($17.00)

  • Pink Leopard Sparkling tan & popsicle pink
  • Snow Bunny Icy pearl & fawn
  • Sun Bunny Golden bronze & sea shell beige

Pure Bronze ($28.50)

  • Pure Bronze Golden bronze

Brightening Blushes ($19.50)

  • Mocha Mi Amore Mocha brown
  • Papa Don’t Peach Soft peach
  • Pinch My Petals Pale pink

Mermaid’s Treasure Beauty Collection ($32.50) (Sephora Exclusive)

  • Sun Bunny Bronzer
  • Sun Bunny Lip Bronzer
  • Mini Lash Injection (Black)
  • Flatbuki Brush

Available at: toofaced.com, Nordstrom.com, Sephora.com

Nordstrom.com - Shop cosmetics, skincare and more. Sephora.com, Inc.

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Laura Mercier Bohemia Collection for Summer 2009

Laura Mercier Bohemia Collection for Summer 2009

Eye Mosaic ($35.00)

  • Mediterranean Sea Indigo, gold, copper, aqua
  • Sahara Sun Bronze, dark tan, coral pink, gold

Illuminating Powder Quad ($35.00)

  • Moroccan Bronze Gilded bronze and copper tones

Lip Colour – Shimmer ($22.00)

  • Boho Bronze Copper kissed brown
  • Coral Medium apricot pink
  • Spiced Neutral golden beige

Tinted Moisturizer SPF 20 — Illuminating ($42.00)

  • Bare Radiance
  • Natural Radiance
  • Warm Radiance
  • Golden Radiance (New)

Kohl Eye Pencil ($19.00)

  • Black Navy Black with navy pearl
  • Black Turquoise Black with turquoise pearl
  • Brown Copper Copper brown

Available at: LauraMercier.com, Nordstrom.com, Sephora.com

Nordstrom.com - Shop cosmetics, skincare and more. Sephora.com, Inc.

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