Tuesday, September 18th, 2007

THE INTENSITY OF PIGMENTS x THE HIGH-OPACITY OF FLAT MATTE TEXTURE = MATTE. A NEW FORMULA EYE SHADOW, PIGMENTS JET-MILLED TO PERFORM LIKE POWDERED INK, THEN PRESSED TO SILKY-SMOOTH, NON-CREASING, LONG-WEARING PERFECTION THE SUM OF THIS INNOVATION: 16 COLOURFAST SHADES, EACH ONE REFLECTING MAC’S LEGENDARY APPROACH TO MATCHING COLOUR TO TEXTURE. FACTOR IN THIS COLLECTION’S FIVE FAVORITE SHADES OF LIQUIDLAST LINER AND THE RESULT OF THIS EQUATION ISN’T ONLY MATTE SQUARED“ IT’S BEAUTIFUL.

MAC COSMETICS | MATTE2

Matte Profile
These eye shadows are jet-milled with a high percentage of pigment for intense buildable coverage. The treated color base delivers density in color and flexibility in even application. These are super deep, pure color eye shadows which are brilliant on skin with one stroke long lasting color. Blends effortlessly and stays color-true. The micronized base acts as a binder to help adhere to the skin leaving and incredible creamy feel. This ensures even and smooth application with little dusting or flyaways. Powder lasts all day, without creasing or fading. Ophthalmologist tested.

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Tuesday, September 18th, 2007

A SMOOTH NEW TAKE ON THE MATTE TEXTURE THAT MADE MAC FAMOUS: MATTENE. SLIM BY DESIGN, AND SLANTED PRECISION APPLICATION, THIS NEW LIPCOLOUR BLENDS THE VELVETY LOOK OF SEMI-MATTE WITH MOISTURIZING EMOLLIENCY OF A CREAMIER, SOFTER, GLIDE-ON LIPCOLOUR. THIS IS MATTE, MORE COMFORTABLE TO WEAR WITH NO COMPROMISE. STILL LONG-WEARING, STILL INTENSE DIEHARD MAC FANS WILL THINK OF THIS AS VINTAGE MATTE YET SLICKER, MODERNIZED, AND EVERYDAY, MORE WEARABLE. IT IS.

MAC COSMETICS | MATTENE COLLECTION

Mattene Profile

Intense with colour and fills lips in one smooth stroke. Lips have a true matte finish without an uncomfortable matte texture. The silky formula applies onto lips with great ease and no drag. Has a new combination of waxes and silicone, which provides a weightless feel on the lips while leaving them silky and matte. Has a slim, supported case that allows for a soft lipstick formula without breakage. This formula wears for hours.

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Monday, September 17th, 2007

Keep reading for more product photos!

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Friday, September 14th, 2007

Just some various photos of the upcoming collections…

MAC COSMETICS | STYLISTICS

MAC COSMETICS | ALEXANDER MCQUEEN

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Tuesday, September 11th, 2007

MAC COSMETICS | HOLIDAY 2007

Sign up at MAC Cosmetics to get the latest news and information regarding the Holiday 2007 collections by heading here. Getting excited about the upcoming holiday collections? We are!

Tuesday, September 11th, 2007

Presenting the CARGO Holiday 2007 Collection Indulge Yourself and Others This Holiday Season

In keeping with tradition, CARGO’s 2007 Holiday Collection is inspired by best sellers of seasons past with an added fun and festive spin. This collection offers an incredible value gift set and gifts that give back. The collection is both playful and functional with offerings that encourage women to indulge themselves and, in the sprit of the season, help others. No matter what you are celebrating this holiday season, CARGOS 2007 Holiday Collection will help get you in the gift-giving mood.

CARGO | HOLIDAY 2007

Limited Edition GlossyGreetings Cards – Boxed set of 5 cards – $10
Limited Edition GlossyGreetings Tags – Set of 5 tags – $7.50
CARGO is donating 100% of profits from the sale of GlossyGreetings Cards and Tags to the St. Jude Children’s Research Hospital.

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