Generation Q is a celebration of individual self-expression. Ageless, and without limits or restrictions. It’s our declaration to the world that beauty is inclusive, not exclusive. In fact, Generation Q is a clear message to everybody, everywhere that beauty is not young, old, black, white, male or female, but anything, everything and everyone.
Illamasqua has become a lone voice in an industry controlled by the world’s beauty cartels – cartels, which we believe, have forced their soulless definitions of beauty onto the world.
We are proud to launch our new collection – Generation Q – a new, dynamic range that provides the industry’s only antidote to the cartels’ homogenised and prejudiced vision of beauty.
So in typical Illamasqua style, we have done something that no other brand would or could do. The Generation Q campaign will go against the industry’s despicable taboo, by featuring older models as well as young. In fact, Generation Q models aren’t models at all, but real make-up fans, with a real sense of their own beauty.
The future of beauty is changing and we are the new voice of a brand new generation – Generation Q, where beauty has no age limits.
I will not have full information, photos, etc. until NARS releases the information next week.
According to WWD, Sephora exclusive pieces will launch October 1st. Additional products will be available at department and specialty stores on November 1st.
Sephora’s collection will be an ode to Warhol’s Pop Art with products like a Debbie Harry Cheek & Eye Palette ($65), Kiss Mini Larger Than Life Lip Gloss Coffret ($55) which features Silver Factory, Drella, Chelsea Girls, Blue Movie, and Myths, Walk on the Wild Side Set ($39), and three eyeshadow palettes (Flowers 1, Flowers, 2, Flowers 3, each $55).
For department and specialty stores, they will see a Silver Factory Set ($200) that includes a Silver Factory multiple, new Eyeshadow Trios, Chelsea Girls Pure Matte Lipstick, Desire Blush, Via Veneto Larger Than Life Long-Wear Eyeliner, and a large domed eyeshadow and blush brush. The Edie Set ($75) contains Film Star Pure Matte Lipstick, Edie Eyeshadow, Carpates Eyeliner Stylo, and Deep Throat/Amour Blush DuoShadow. The Beautiful Darling Set ($49) contains Candy Darling Nail Polish, Femme Fatale Duo Eyeshadow, and Woman in Revolt Larger Than Life Lip Gloss. The Photo Booth Set ($35) contains a mini nail polish lineup with Back Room, Soup Can, Chelsea Girls, and Silver Factory. Three different eyeshadow palettes (Self Portrait 1, Self Portrait 2, Self Portrait 3, each $55) will have new shades.
There is an additional 16-piece holiday color cosmetics collection sold at both Sephora and department/specialty locations and features five nail polishes ($18 each), Satellite of Love Highlighting Blush ($28), 47th Street Larger Than Life Long-Wear Eyeliner ($23), four Soft Touch Shadow Pencils ($24 each), five new Larger Than Life Lip Glosses ($26 each).
Straight from the 212 comes our collaboration with rapper Azealia Banks. Yung Rapunxel, a deep plum, cream Lipstick with an amplified, semi-matte finish, is named after Banks’ alter ego and boasts a colour as bold as its inspiration. Celebrate the fierce signature style of one of music’s most provocative rising stars. Limited edition. $15.00. In celebration of her limited edition lipstick with M·A·C, catch an exclusive performance by Azealia Banks at M·A·C’s Fashion’s Night Out.
In case you can’t attend, the performance will be airing on M·A·C‘s Facebook page (facebook.com/maccosmetics) on September 7th for a one-time only viewing at 1pm EST.
Availability: US only, online September 5, 2012 at www.maccosmetics.com and at all NYC M·A·C stores September 6, 2012 through September 20, 2012
Sixties Parisian-chic meets contemporary classic. Bold and bodacious, Nouvelle Vague, Le Métier de Beauté’s Fall 2012 Color Collection, intermixes playful, opulent shades to create a modern look that is utterly effortless.
“I was tremendously inspired by the visionary spirit of avant-garde European film directors such as, Jean-Luc Godard, Otto Preminger, and Francois Truffaut,” says Mikey Castillo, Director of Color for Le Métier de Beauté. “Their radical style reset the button on social convention (and good taste)!”
Often called the ‘French New Wave,’ the films of Nouvelle Vague brought to life revolutionary style, iconic imagery and the perfect backdrop for our Fall 2012 collection. Blending mischief and flare, Nouvelle Vague sets the stage with this season’s most note-worthy shades.
Nouvelle Vague Kaleidoscope Eye Kit ($95.00)
An interweave of livelihood, opulence and pop, each hue in Le Métier de Beauté’s Nouvelle Vague Kaleidoscope Eye Kit reflects the spark present throughout the French cinema New Wave. When combined, the colors provoke a look of dare and elegance for a jaw-dropping eye. Shades from top to bottom include Nouvelle, a sheer mink negative, Gamine, a satin pink celluloid, Icon, a silky matte Parisian mauve and Fin, a smoldering black carbon.
Nouvelle Sheer mink negative
Gamine Satin pink celluloid
Icon Silky matte Parisian mauve
Fin Smoldering black carbon
Breathless Kaleidoscope Lip Kit ($95.00)
A carefully crafted fusion of fall’s must-have crimson and red tones, the Breathless Kaleidoscope Lip Kit will literally do just that – take your breath away. Blending classic Hollywood glam and ravishing 60’s edge, the sumptuous shades leave you seeing red and craving more (from top to bottom): Cinema, a velvety, ultra-rich true red, Existential, sparkling mauve with rose effervescence, Beau, deep berry crimson with matte finish and Celluloid, a glimmering, creamy flushed red.
Cinema Velvety, ultra-rich true red
Existential Sparkling mauve with rose effervescence
Beau Deep berry crimson with matte finish
Celluloid Glimmering, creamy flushed red
Availability: October 2012 at Neiman Marcus, neimanmarcus.com, Bergdorf Goodman, bergdorfgoodman.com, select Nordstrom stores, Nordstrom.com, select Saks stores and Saks.com.
NARS introduces three exciting new offerings for Fall 2012. Two limited edition eyeshadow palettes feature top-selling and iconic shades for endless beauty combinations, while a travel brush set helps achieve a look that makes an impact, on the go.
New Wave ($55.00)
Pandora (I) Sheer white shimmer
Jolie Poupée (I) Vibrant violet
Rated R (I)– Shimmering chartreuse
Outremer Bright true blue
Pandora (II) Matte black
Daphne Matte deep violet
American Dream ($55.00)
Bellissima (I) Shimmering beige with subtle glitter
Alhambra (II) Golden champagne
Silk Road (II) Rose gold with golden flecks
Galapagos Bitter chocolate infused with gold
Bali Neutral taupe
Tzarine (II) Steel grey
Travel Brush Set ($75.00)
Includes Blush Brush, Eye Shader Brush, Small Dome Brush, Push Eyeliner Brush in convenient travel sizes.
Empowder yourself with a brush that does it all. This powderful brush is the ideal size and shape for all-over powder, blush, highlighting and contouring.
Blend a Hand Tapered Foundation Brush ($26.50)
Let this pointed foundation brush Blend a Hand and give you a flawless foundation application. The tapered point applies both your foundation and concealer close to the skin for an airbrushed finish. Blend a Hand is shaped to fit in even the smallest contours of your face, particularly around the eyes and nose. Help is on the way!
Give Crease a Chance All-over Eyeshadow Brush/Eye Blending Brush ($26.50)
Don’t stress, Give Crease a Chance! One end of this double-sided brush is great for applying all-over color to the eyelids. The other side uses duo-fiber technology to blend your eyeshadows for a peaceful, easy finish.
Eye Believe in bold liner and perfect brows. One side of this multi-tasking brush is angled, making it easy to create both perfect eyebrows and eyeliner. Flip it around for a precise defining tip that gives you something to believe in.
Crease, Love, and Happiness Smudger Brush/Tapered Crease Brush ($24.50)
Give yourself peace of mind with Crease, Love, and Happiness. Using your favorite shadows, drag the small end of this brush along the lower lash line for soft, natural definition or use it on your eyelid to place colors exactly where you want. Fall in love with the larger end which defines your crease and applies shadows all over your lid in one smooth sweep.
