Friday, July 13th, 2012


MAC Electric Cool Eyeshadow Collection

Electrifying pigments fuse with high frost in 12 limited edition shades. From the moment your brush touches the lightweight formula, you’ll be wired into its sensational blending power. For a multi-dimensional pearly wash, try Superwatt—a shimmering taupe. Amp it up with Highly Charged’s vibrant purple, or shock with Fashion Circuit’s Kelly green. It’s luxe with a hue-rich colour charge…who wouldn’t want to be this Electric?

Electric Cool Eyeshadow ($17.50 U.S. / $21.00 CDN) (Limited Edition)

  • Pure Flash Pale champagne
  • Love Power Soft shimmering rose
  • Dynamo Mid-tone coral
  • Coil Copper bronze
  • Superwatt Light shimmering taupe
  • Brilliantly Lit Bright acid yellow green
  • Fashion Circuit Bright kelly green
  • Infra-violet Mid-tone pink violet with blue pearl
  • Highly Charged Rich purple with pink pearl
  • Switch to Blue Rich cobalt
  • Blacklit Black with multi-dimensional pearl
  • Electroplate Cool gunmetal grey

Availability: July 19th, 2012 at Nordstrom; July 26th, 2012 at maccosmetics.com, August 2nd, 2012 at all MAC locations; August 2012 at select International MAC locations

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Friday, July 13th, 2012


MAC Illustrated Collection + Nordstrom Exclusives

Three renowned illustrators transform classic M·A·C makeup bags into mini masterpieces. Julie Verhoeven’s bold colours and outright wit come alive, featuring an array of abstract faces swept with vibrant hues. François Berthoud’s intricate flowers convey pop art chic in fluoro-brights. Nikki Farquharson ’s design is a graphic, bold hand-drawn black-and-white pattern, hit with swirls of red and yellow. Available in two sizes—one scaled for just necessities, the other for total beauty. Limited Edition. M·A·C Store exclusive.

Illustrated Bags ($30.00 U.S.; $35.00 U.S. / $36.00 CDN; $42.00 CDN)

  • Petite Bag by Nikki Farquharson Black, gray, yellow, orange, blue
  • Small Bag by Nikki Farquharson
  • Petite Bag by Francois Berthoud Flowers
  • Small Bag by Francois Berthoud Flowers
  • Petite Bag by Julie Verhoeven Faces
  • Small Bag by Julie Verhoeven Faces

The following products are exclusive to Nordstrom for their Anniversary Sale!

  • Smoky Eye Plum Kit by Julie Verhoeven ($49.50) Includes Creative Whim, Drawn to Drama, Moody eyeshadows; 275 and 212 brushes, Purple Dash Technakhol Eyeliner, Mini Zoomblack Zoom Lash Mascara
  • Smoky Eye Black Kit by Julie Verhoeven ($49.50) Includes Naked Lunch< Wedge, Carbon eyeshadows; 275 and 212 brushes; Graphblack Technakhol Eyeliner, Mini Zoomblack Zoom Lash Mascara
  • Peach Lip Color & Bag by Julie Verhoeven ($39.50) Includes Ravishing Lipstick, Sublime Shine Dazzleglass Creme, Creamkiss Cremestick Liner
  • Pink Lip Color & Bag by Julie Verhoeven ($39.50) Includes Vivid Imagination Lipstick, Julia Dazzleglass Creme, Pink Treat Cremestick Liner
  • Nude Lip Color & Bag by Julie Verhoeven ($39.50) Includes Creme d’Nude Lipstick, Natural Talent Dazzleglass Creme, Sublime Culture Cremestick Liner
  • Red Lip Color & Bag by Julie Verhoeven ($39.50) Includes Must Be Red! Lipstick, Totally Fab Dazzleglass Creme, Freehand Cremestick Liner
  • All Over Brush Kit by Julie Verhoeven ($49.50) Includes 129, 227, 224, 219, 266 brushes
  • Face Canvas Brush Kit by Julie Verhoeven ($49.50) 187, 130, 282, 286 brushes

Availability: Illustrated Bags @ online at maccosmetics.com on August 16th and MAC Stores on August 23rd, 2012; September 2012 at select international MAC locations; July 12th, 2012 for Nordstrom Exclusives

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Tuesday, July 10th, 2012


MAC Cosmetics and Archie Comics are collaborating on a full colour cosmetics collection celebrating the iconic looks of Betty and Veronica. Coming Spring 2013.

We want to know who your readers think should win Archie’s heart. They can tell us by texting “Betty” or “Veronica” to 898622 to support their favorite girl. Fans of the winner will be the first to hear when the collection is available online Spring 2013. Msg&Data rates may apply http://bit.ly/OCjeVK.

MAC Cosmetics kicks-off the start of San Diego Comic Con with a special event at our Gaslamp store with celebrated American comic book artist and illustrator, Dan Parent of the famed Archie Comics series, which introduced the world to beloved fictional teenagers Archie, Jughead, Betty and Veronica!

Dan will demonstrate illustrations and provide custom sketches for fans who drop into the MAC Cosmetics location just steps away from the San Diego Convention Center.

A street team of Archie’s will be walking around the streets of San Diego, encouraging fans to meet Dan at MAC Gaslamp.

Tuesday, June 26th, 2012


MAC Heavenly Creatures Collection for Fall 2012

Heavenly Creature colour collection features 9 Mineralize Eye Shadows, 4 Mineralize Skinfinish and 4 Mineralize Blushes, orbited by 5 Lipsticks, 5 Cremesheen Glass and False Lashes Mascara. Skin gets a nourishing boost with Mineralize Charged Water Cleanser, Mineralize Charged Water Moisture Gel and Moisture Eye Cream. Returning for a limited time, Mineralize Volcanic Ash Exfoliator gently cleanses and exfoliates for radiant skin. Create your celestial Mineralized look with 3 Duo Fibre Brushes. Natural goat hair lifts off, applying the perfect amount of Powder and Pigment while synthetic fibres fuse colour onto skin for a polished, luminous finish.

Lipstick ($14.50 U.S. / $17.50 CDN) (Limited Edition)

  • Cusp of Dawn Beige pink (Lustre)
  • Pleasureseeker Creamy peach (Glaze) (Repromote)
  • Cut a Caper Mid-tone peach pink (Lustre) (Repromote)
  • Venus Sheer yellow pink with pearlized pigments (Lustre)
  • Fire Sign Red pink (Lustre)

Cremesheen Glass ($19.50 U.S. / $22.50 CDN) (Limited Edition)

  • Celestial Kiss Pale cool peach
  • Strictly Plutonic Mid-tone pink brown
  • Meteoric Mid-tone vibrant coral
  • Astral Bright yellow pink
  • Galaxy Rose Mid-tone violet pink

Mineralize Blush ($23.50 U.S. / $28.00 CDN) (Limited Edition)

  • Ring of Saturn Terracotta and gold melange (Frost)
  • Solar Ray Peach and gold melange (Frost)
  • Supernova Magenta and burnished gold melange (Frost)
  • Stratus Amethyst and gold brown melange (Frost)

Mineralize Skinfinish ($29.00 U.S. / $34.00 CDN) (Limited Edition)

  • Earthshine Tarnished bronze with gold pearl and pink reflects
  • Light Year Peachy pink with gold shimmer
  • Star Wonder Plummy pink with multi-dimensional pearl
  • Center of the Universe Coral with gold shimmer

Mineralize Eyeshadow ($20.00 U.S. / $24.00 CDN) (Limited Edition)

  • Aurora Peach, green, brown melange
  • Magnetic Attraction Orange, pink, gold melange
  • Neo Nebula Cream, warm amethyst, warm pink melange
  • Universal Appeal Gold, bronze, violet melange
  • Invincible Light Icy white, lavender, warm gold melange
  • Earthly Beige, peach, cool brown melange
  • Water Yellow, lime green, blue melange
  • Bright Moon Grey, silver, icy green melange
  • Sky Green-gold, turquoise, cobalt melange

Brushes

  • 286 Brush Duo-fibre tapered blending brush ($30.00 U.S. / $36.50 CDN) (Repromote)
  • 187 Brush Duo-fibre face brush ($42.00 U.S. / $50.50 CDN) (Permanent)
  • 188 Brush Small duo fibre face brush ($34.00 U.S. / $41.00 CDN) (Permanent)

Minheralize Volcanic Ash Exfoliator ($28.00 U.S. / $33.50 CDN) (Limited Edition)

A highly effective, dual-purpose foaming, cleansing and exfoliating scrub blending natural Volcanic Ash with fine sugar crystals. Refines and unclogs the skin, adds instant moisture: leaves skin feeling soft and comfortably clean. Mineral-rich. May be used effectively on any part of face or body. Rinses off with warm water.

Mineralize Charged Water Cleansing ($23.00 U.S. / $27.50 CDN) (Permanent)

A lightweight cleanser formulated with our ionized Super-Duo Charged Water technology. Removes all makeup (except waterproof and longwearing) with a wipe – no rinse-off required. Leaves skin nourished, soft, absolutely clean.

Mineralize Charge3d Water Moisture Gel ($37.00 U.S. / $44.50 CDN) (Permanent)

An ultra-light, gel-like cream that absorbs instantly to give the skin intense hydration. Infused with our exclusive Super-Charged Water technology, this formula leaves skin softer, more luminous. Use day or night.

Mineralize Charged Water Moisture Eye Cream ($35.00 U.S. / $42.00 CDN) (Permanent)

A luxuriously rich eye cream. Infused with our ionized Super-Duo Charged Water technology. Moisturizes and adds radiance, while instantly – and over time – reducing the look of dark circles, lines and puffiness.

Availability: Now online at maccosmetics.com; July 5th, 2012 on-counter (North America), July 2012 (International)

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Tuesday, June 12th, 2012


MAC Nail Lacquer Collection for Summer 2012

M·A·C’s first permanent Nail Lacquer collection delivers in 31 colours and 3 finishes. Go dark and cool with Deep Sea and Nocturnelle. Dark Angel and Formidable! are a sultry complement to the poppy-inspired shades of Fiestaware and Morange. Screaming Bright and Discothèque go big with glitter, and sultry Soirée charms with champagne shimmer. Keep it nice and neutral with Skin and Faint of Heart. From trendy to timeless, scorching to sweet, there’s a shade for every mood.

Nail Lacquer ($16.00 U.S. / $19.00 CDN)

  • Overlacquer Clear topcoat
  • Faint of Heart Palest milky nude (Cream)
  • Delicate Pale sheer ballet pink (Cream)
  • Skin Light peach beige (Cream)
  • Quiet Time Beige nude (Cream)
  • Snob Light neutral pink (Cream)
  • Saint Germain Light cool pink (Cream)
  • Fiestaware Mid-tone orange coral (Cream)
  • Impassioned Bright warm pink (Cream)
  • Morange Bright cream orange (Cream)
  • Steamy Bright mid-tone blue pink (Cream)
  • Girl About Town Bright blue fuchsia (Cream)
  • Shirelle Classic bright red (Cream)
  • Flaming Rose True red (Cream)
  • Coffee Break Mid-tone cool taupe (Cream)
  • Spirit of Truth Navy blue (Cream)
  • Deep Sea Deep teal (Cream)
  • Rougemarie Dark blue red (Cream)
  • Vintage Vamp Rich deep wine (Cream)
  • Dark Angel Dark grape (Cream)
  • Nocturnelle Rich true black (Cream)
  • Discothéque Super glitter silver (Pearl)
  • Screaming Bright Super glitter gold (Pearl)
  • Soirée Sparkly light bronze gold (Frost)
  • Girl Trouble Super glitter pink (Pearl)
  • Mean & Green Purple with teal multi changing pearl (Pearl)
  • Anti-Fashion Mid-tone dirty purple with pearl (Frost)
  • Formidable! Teal green with pink multi changing pearl (Pearl)
  • Midnight Tryst Dark cool grey steel with pearl (Frost)
  • Nightfall Blackened frosty gunmetal (Frost)
  • Sparks On Screen Super glitter red (Pearl) (Online Exclusive)

Availability: July 5th, 2012 at Nordstrom, August 2nd, 2012 at all other MAC locations; September 2012 for International

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Tuesday, June 12th, 2012


MAC Ruffian Collection for Summer 2012

Cult New York designers Brian Wolk and Claude Morais of Ruffian bring their infamous swagger to M·A·C in three exclusive Ruffian Manicures and Lipsticks. Each ready-to-wear set includes 24 nails that are pre-glued and in assorted sizes to ensure a couture-worthy fit. Touch and go with Spectator ovals, an inky spin on the classic French manicure; turn everything to gold with gilded tips à la Demilune; or push buttons in five-alarm Demoiselle talons. For the power pout: Ruffian Red, Ruffian Naked, a creamy beige, and Ruffian Gold, its 24-carat kin. A triple-threat of colour, texture and style.

Lipstick ($14.50 U.S. / $17.50 CDN) (Limited Edition)

  • Ruffian Naked Pale peachy nude (Matte)
  • Ruffian Gold Gold glitter metallic (Frost)
  • Ruffian Red Classic rich blue red (Matte)

Ruffian Manicure ($25.00 U.S. / $30.00 CDN) (Limited Edition)

  • Spectator Cream with black half moon, black French tip and black Ruffian ensignia (Creme)
  • Demoiselle Ruffian red with white half moon and black French tip (Creme)
  • Demilune Matte black with chrome gold half moon (Matte)

Availability: June 18th, 2012 online at maccosmetics.com (North America); September 2012 at select MAC online locations for international

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