THE INTENSITY OF PIGMENTS x THE HIGH-OPACITY OF FLAT MATTE TEXTURE = MATTE. A NEW FORMULA EYE SHADOW, PIGMENTS JET-MILLED TO PERFORM LIKE POWDERED INK, THEN PRESSED TO SILKY-SMOOTH, NON-CREASING, LONG-WEARING PERFECTION THE SUM OF THIS INNOVATION: 16 COLOURFAST SHADES, EACH ONE REFLECTING MAC’S LEGENDARY APPROACH TO MATCHING COLOUR TO TEXTURE. FACTOR IN THIS COLLECTION’S FIVE FAVORITE SHADES OF LIQUIDLAST LINER AND THE RESULT OF THIS EQUATION ISN’T ONLY MATTE SQUARED“ IT’S BEAUTIFUL.
These eye shadows are jet-milled with a high percentage of pigment for intense buildable coverage. The treated color base delivers density in color and flexibility in even application. These are super deep, pure color eye shadows which are brilliant on skin with one stroke long lasting color. Blends effortlessly and stays color-true. The micronized base acts as a binder to help adhere to the skin leaving and incredible creamy feel. This ensures even and smooth application with little dusting or flyaways. Powder lasts all day, without creasing or fading. Ophthalmologist tested.