
MAC Riveting Collection
U.S. Launch Date: February 18th, 2010
International Launch Date: March 2010
Glossy images of leggy, Rock ‘n’ Roll Hall -of-Fame uber-models are as riveting, ravishing – and relevant – as ever. Hot shots of super-babes and rock chicks, edgy but never grungy, the lion’s mane of hair, the spectacular cheek bones, the luscious lashes, and a certain fearlessness when it comes to conquering with colour – Riveting is a rock-steady metal collection that pays homage to the Jerry Halls and Pat Clevelands of the world, their strength and their power! Part of a sexy ’80s fashion moment, these girls are modern versions of the real thing: Rock Goddesses never afraid to strut their stuff and step up to the spotlight. A fashion trend, true, but oh-so-much more is what makes these girls Riveting.
Lipstick ($14.00 U.S. / $16.50 CDN)
- Bubbles Sheer pale white pink ice (Glaze) (Limited Edition) (Repromote)
- Metal Maven Pale frosted silver (Frost) (Limited Edition)
- Riveting Mid-tone dirty mauve taupe (Glaze) (Limited Edition)
- Show Orchid Vivid hot pink (Amplified) (PRO)
Lipglass ($14.00 U.S. / $16.50 CDN)
- Rock Out Light icy silver with pearl (Frost) (Limited Edition)
- True Babe Creamy mid-tone bright blue pink (Cream) (Limited Edition)
Penultimate Eyeliner ($16.50 U.S. / $20.00 CDN)
- Rapidblack True black (Repromote)
Blush ($18.50 U.S. / $22.00 CDN)
- Dirty Plum Deep Plum (PRO)
- Full Fuchsia Very bright iridescent fuchsia (PRO)
Nail Lacquer ($12.00 U.S. / $14.50 CDN)
- Black Enough? Matte black (Matte) (Limited Edition)
- Studded Matte true silver with pearl (Matte) (Limited Edition)
- Wham, Bam, Glam Matte cool dark taupe (Matte) (Limited Edition)
Brush ($34.00 U.S. / $41.00 CDN)
- 188 Small duo fibre face (Permanent)
Lashes ($13.00 U.S. / $15.50 CDN)
- #48 Lashes (Permanent at Freestanding)
Tags: beauty news, mac, mac cosmetics, mac riveting collection, spring 2010 collections, upcoming mac collections

MAC Too Fabulous Collection
U.S. Launch Date: March 4th, 2010
International Launch Date: March 2010
Lips and cheeks get the pretty young thing treatment…Cremesheen Glass makes a comeback for Spring 2010. Introducing six new très jolie shades and three bring-back essentials, because the world wants more of this creamy, high-flying gloss formula that provides sheer, Just Superb colour with a touch of sex-o-shine!
To accentuate them, a combination of six Lip Pencils ranging from neutral to pinks and browns, to delight and define. And here’s a lovely thought: six new Mineralize Blush Duos are also making a limited appearance. Inspired by the original, they provide a gossamer sheer and lightweight application…all Too Fabulous.
Cremesheen Glass ($18.00 U.S. / $21.50 CDN) (Permanent)
- Just Superb Dirt neutral pink
- Loud & Lovely Blue pink
- Richer, Lusher Peach coral
- Double Dare Coral red
- Deelight Mid-tone neutral
- Over Indulgence Neutral brown
- Fashion Scoop Clear pink (Repromote)
- Partial to Pink Light peach pink (Repromote)
- Boy Bait Light nude (Repromote)
Lip Pencil ($13.00 U.S. / $15.50 CDN)
- Boldy Bare Dirt red brown (Limited Edition)
- Mouth Off Deep peach coral (Limited Edition)
- Trimmed in Pink Bright blue pink (Limited Edition)
- In Synch Bright yellow pink (Limited Edition)
- Naked Liner Light neutral (Limited Edition)
- Chestnut Intense brown (Permanent)
Mineralize Blush Duo ($23.00 U.S. / $27.50 CDN)
A limited-edition Mineralize Blush featuring two shades swirled into an abstract pattern. Delivers the sheer colour and soft, dimensional pearl finish of all M∙A∙C Mineralize powder formulas.
- Rhapsody in Two Light pale pink/pale peach (Frost) (Limited Edition)
- Chic Couple Light yellow brown/dark peach (Frost) (Limited Edition)
- Two Virtues Light blue pink/light violet (Frost) (Limited Edition)
- Bi-Tone Rose pink/copper bronze (Frost) (Limited Edition)
- Buddy Up Dirty rose / neutral yellow pink (Frost) (Limited Edition)
- Sun & Moon Neutral brown / pink brown (Frost)
Source, Source
Tags: beauty news, mac, mac cosmetics, mac too fabulous collection, spring 2010 collections, upcoming mac collections

MAC Give Me Liberty of London Collection
U.S. Launch Date: March 11, 2010
International Launch Date: April 2010
Edit #1: Now with a few images! :) Not everything, but at least you get an idea about the packaging — which I think looks phenomenal. They don’t look like stickers, and as long as they’re not, this may be some of the best packaging MAC has put out in awhile. (1/6/2010)
Edit #2: Now with a few MORE images — including an image of the very richly priced scarf. (1/7/2010)
The very latest in a series of famous M·A·Coll aborations, it was only a matter of time before the demure-to-daring kaleidoscopic prints of Liberty of London coloured our world with Brit wit and bohemian chic. From the unstudied, Sienna Miller style of Spitalfields Market to the grit-and-glamour of Portobello Road, the swinging London girl has always been an unstoppable M·A·C makeup force! Spring 2010 insists on the ultimate flower fusion, with M·A·C joining forces with Liberty, creating cool Britannia compacts and Lipsticks, Eye Shadows, Powder, Blush, Nail Lacquers and, of course – blushing, bountiful, quite British accessories.
Beauty Powder ($25.00 U.S. / $30.00 CDN)
The luxurious, soft pearl finish of M·A·C Beauty Powder packaged in a glossssy white compact. Lid is decorated with an exclusively created flower and bird pattern for the Give Me Liberty of London collection. Limited edition.
- Shell Pearl Pale peach with gold pearl (Limited Edition) (Repromote)
- Summer Rose Soft violet pink with pearl (Limited Edition) (Repromote?)
Eyeshadow ($14.50 U.S. / $17.50 CDN)
- Give Me Liberty of London Flat creamy pink (Matte) (Limited Edition)
- Free to Be Creamy true coral (Matte) (Limited Edition)
- Dame’s Desire Frosty mid-tone reddish purple (Frost) (Limited Edition) (Repromote)
- Birds & Berries Frosted dark green blue (Veluxe Pearl) (Limited Edition)
- Bough Grey Mid-tone bluish grey (Satin) (Limited Edition)
Lipstick ($14.00 U.S. / $16.50 CDN)
- Ever Hip Creamy light coral (Cremesheen) (Limited Edition)
- Peachstock Neutral peach (Satin) (PRO)
- Petals & Peacocks Creamy bright magenta pink (Amplified) (Limited Edition)
- Blooming Lovely Creamy greyed lilac mauve (Amplified) (Limited Edition)
Lipglass ($14.00 U.S. / $16.50 CDN)
- Frankly Fresh Neutral pink beige with soft pearl (Limited Edition)
- Perennial High Style Creamy bright pink coral (Limited Edition)
- English Accents Creamy mid-tone blue pink (Limited Edition)
- A Different Groove Deep purple brown with pearl (Limited Edition)
Blush ($18.50 U.S. / $22.00 CDN)
- Dirty Plum Sheer dark plum (Limited Edition)
- Prim & Proper Neutral nude (Limited Edition)
Nail Lacquer ($12.00 U.S. / $14.50 CDN)
- Vestral White Creamy white (Cream) (Limited Edition) (Repromote)
- Blue India Dark green blue with pearl (Cream) (Limited Edition)
Liberty of London Makeup Bags
- Small A limited-edition laminated makeup bag decorated with an exclusively created flower and bird pattern for the Give Me Liberty of London collection. Zip closure boasts a fabulously outsize floral pull. Measures 8″ x 2.75″ x 3.5″. ($22.00 U.S. / $26.50 CDN)
- Medium A limited-edition laminated makeup bag decorated with an exclusively created flower and bird pattern for the Give Me Liberty of London collection. Zip closure boasts a fabulously outsize floral pull. Measures 8″ x 2.75″ x 5″. ($25.00 U.S. / $31.00 CDN)
Liberty of London Scarf ($95.00 U.S. / $115.00 CDN)
A limited-edition scarf designed with an exclusively created floral pattern for the Give Me Liberty of London collection. Rows of coral, orange, yellow and blue flowers form a repeating pattern on a white background. The fabric is a soft wool/viscose blend. Made in Italy. Measures 27″ x 82″.
Tags: mac, mac cosmetics, mac give me liberty of london collection, spring 2010 collections, upcoming mac collections
This is an archival post, meant to help direct anyone looking for certain information or reviews regarding collections MAC released in 2009.
Previous 2009 Launches
U.S. Launch Date: January 8th, 2009
U.S. Launch Date: February 5th, 2009
U.S. Launch Date: February 12th, 2009 (Unveiling Parties February 3rd, 2009)
- Official Information: Preliminary Details, Preliminary Photos, Photo Preview, Promo Photos, Additional Images, Accessories Images, Product Images,
- Photos, Reviews, Swatches: Review, Swatches, Product Packaging Photos, Lipglasses & Lipsticks Photos, Eye Palettes, Glitter Liners, Pigment Photos, Face, Cheek, Nail Photos, Lipstick Lip Swatches, Lipglasses/TLC Lip Swatches,
U.S. Launch Date: March 5th, 2009
U.S. Launch Date: February 5th, 2009
- Official Information: Preliminary Details, Collection Information, Promo Product Photos,
- Sneak Peek: Sneak Preview,
- Photos, Reviews, Swatches: Review, Swatches, Product Photos, Lipstick Lip Swatches, Cremesheen Glass Lip Swatches,
U.S. Launch Date: March 12th, 2009
U.S. Launch Date: March 19th, 2009
- Official Information: Collection Information, Promo Product Images, Official Collection Info/Images,
- Sneak Peek: Sneak Peek, Temptalia Exclusive Sneak Peek, Bjooti Sneak Peek,
- Photos, Reviews, Swatches: Review, Photos, Swatches, Lip Swatches, Nail Lacquer Swatches,
U.S. Launch Date: April 2nd, 2009
U.S. Launch Date: April 23rd, 2009
- Official Information: Collection Information, Promotional Preliminary Photos, Official Collection Information/Photos, Promo Photos,
- Sneak Peek: Sneak Peek Swatches, Sneak Peek Product Photos,
- Photos, Reviews, Swatches: A Rose is a Rose Eyeshadow Quad, Lip Swatches, Product Photos, Swatches, Review,
U.S. Launch Date: April 30th, 2009
- Official Information: Collection Information, Promotional Preliminary Photos, Official Collection Information/Photos,
- Photos, Reviews, Swatches: Review, Swatches, Lip Swatches (Part 1), Lip Swatches (Part 2), Product Photos,
Launch Date: June-August 2009 at Duty Free Shops, requires international ticket
U.S. Launch Date: May 28th, 2009
- Official Information: Collection Information (Part 1), Collection Information (Part 2), Promotional Preliminary Photos (Part 1), Promotional Preliminary Photos (Part 2), Official Collection Information/Photos, Promo Product Photos, Additional Promo Photos, Exclusive Temptalia Sneak Peek,
- Photos, Reviews, Swatches: Lip Combinations x4, Lip Swatches, Product Photos, Review, Swatches,
U.S. Launch Date: June 11th, 2009
- Official Information: Collection Information, Promo Product Photos, Official Collection Information/Photos,
- Sneak Peek: Exclusive Temptalia Sneak Peek, Exclusive Temptalia Sneak Peek #2,
- Photos, Reviews, Swatches: Product Photos, Lip Swatches, Swatches, Review
U.S. Launch Date: July 2nd, 2009
U.S. Launch Date: July 9th, 2009
- Official Information: Collection Information, Sneak Peek Promo Photos, Sneak Peek Photos, (Face), Official Collection Information & Photos (Colour), Behind-the-Scenes Photoshoot, Face Charts, Promo Photos,
- Photos, Reviews, Swatches: Product Photos (Part 2), Lipstick Lip Swatches, Lipglass Lip Swatches, Swatches, Review (Part 2),
U.S. Launch Date: July 9th, 2009
U.S. Launch Date: July 9th, 2009 (MAC Store Exclusive)
U.S. Launch Date: July 23rd, 2009
Love That Look
U.S. Launch Date: July 23rd, 2009
U.S. Launch Date: July 30th, 2009
U.S. Launch Date: August 20th, 2009
- Official Information: Collection Information, Official Info & Photos (Marilyn Minter), Official Info & Photos (Maira Kalman), Official Info & Photos (Richard Phillips), Promo Product Photos, Promo Video, Interviews,
- Photos, Reviews, Swatches: Eyeshadows, Photorealism Eyeshadow Quad, Notoriety Eyeshadow Quad, In the Gallery Eyeshadow Quad, Technakohls, Pigments, Glitters, Lipglasses, Lipsticks, Blushes, Review/Round-up, Lipstick/Lipglass Lip Swatches,
U.S. Launch Date: August 27th, 2009
U.S. Launch Date: August 27th, 2009
U.S. Launch Date: September 10th, 2009
U.S. Launch Date: September 17th, 2009
U.S. Launch Date: September 24th, 2009
U.S. Launch Date: September 24th, 2009
- Official Information: Collection Information, Promotional Photos, Sneak Peek Promo Photos,
- Photos, Reviews, & Swatches: Overall, Mineralize Eyeshadows, Glimmerglasses, Lipstick/Mattenes, Cream Colour Bases, Greasepaint Stick, Nail Lacquers,
U.S. Launch Date: September 24th, 2009
U.S. Launch Date: October 15th, 2009
U.S. Launch Date: October 15th, 2009
- Official Information: Collection Information (Kits), Collection Information (Collection), Collection Information (Lip/Eye/Brush Bags), Additional Holiday Sets, Promotional Photos,
- Sneak Peeks: Temptalia Sneak Peek,
- Photos, Reviews, Swatches: Cremesheen Glasses, Dazzleglasses, Devil May Care Eyeshadow Palette, Face Kits (Hocus Focus / Fab-racadabra), Lip Kits (Possessed by Pink! / Heavenly Dish), Lipsticks, Mineralize Blushes, Mineralize Eyeshadows, Mystic Cool Eyeshadow Palette, Nail Lacquers/Softsparkle Pencils, Overall, Smoke & Mirrors Eyeshadow Palette, Sorceress Eyeshadow Palette,
- How-to Wear: Collection, Devil May Care, Mystic Cool, Smoke & Mirrors, Sorceress,
U.S. Launch Date: November 5th, 2009
U.S. Launch Date: November 25th, 2009
U.S. Launch Date: December 26th, 2009
U.S. Launch Date: December 26th, 2009
- Official Information: Collection Information, Promotional Photos,
- Photos, Reviews, Swatches: Overall, Eyeshadows, Lipglasses, Lipsticks, Mineralize Skinfinishes, Nail Lacquers, Shadesticks, Tinted Lip Conditioners
U.S. Launch Date: December 26th, 2009

MAC Cosmetics Spring Forecast Collection
In February 11th, 2010, you’ll see this hit counter… Debbie confirmed it’ll be in four separate displayers, but on a single day. Which is worse, because now you can’t spread out the costs!
Edited: Added more product photos! (12/27)
Spring Colour 1 Forecast
Lipstick ($14.00 U.S. / $16.50 CDN)
- Bubble Gum Light lavender pink (Glaze) (Limited Edition)
- Laugh-a-lot Mauve pink (Lustre) (Limited Edition)
- Phlox Sheer light pink (Glaze) (Limited Edition)
- Pink Burst Clean bright pink with pearl (Frost) (Limited Edition)
Lipglass ($14.00 U.S. / $16.50 CDN)
- Cultureclash Frosty clear baby pink with multi-dimensional pearl (Frost) (Limited Edition) (Repromote)
- Hush, Hush Rose Mid-tone blue with pearl (Frost) (Limited Edition)
- Electric Fuchsia Bright violet with blue pearl (Frost) (Limited Edition_
Eyeshadow ($14.50 U.S. / $17.50 CDN)
- Da Bling Pink with gold pearl (Veluxe Pearl) (Permanent)
- LaLa Mid-tone pink (Frost) (Limited Edition)
- Rosy Outlook Frosted baby pink (Satin) (Limited Edition)
- Very Violet Dark violet (Frost) (Limited Edition)
Crush Metal Pigment: Stacked 1! ($32.50 U.S. / $38.50 CDN)
Crush Metal Pigment in a shade wave of four stackable jars, specially selected for the Spring Colour Forecast collection. Provides intense colour payoff and medium coverage with highly reflective metallic sparkle. Creamy, crease-resistant. Long-wearing. Limited edition.
- Pale pink, light lilac, mid-tone rose, dark purple (Limited Edition)
Plushlash ($13.00 U.S. / $15.50 CDN)
Blush Ombre ($25.00 U.S. / $30.00 CDN)
- Azalea Blossom Light cool pink (Limited Edition)
Nail Lacquer ($12.00 U.S. / $14.50 CDN)
- Galore Pink Creamy mid-tone blue pink (Cream) (Limited Edition)
Creations: Pinkaura ($25.00 U.S. / $30.00 CDN)
- Lingeringly floral, slightly foxy. Starts off green then bursts into a flowery bouquet of freesia, black violet and magnolia petals. Sashays into a rich warm amber and balmy vetiver. (Limited Edition) (Repromote)
Check out more information, plus photos… Keep Reading!
Tags: mac, mac cosmetics, mac spring colour forecast collection, spring 2010 collections, upcoming mac collections

MAC Spring 2010 Collections
As always, MAC has a whole slew of collections collections up their sleeves this spring season, and here’s a round-up of everything from now until April (just FYI, spring is considered February through April!). I’ll be sure to let you know as soon as I have photos available!
What collections are going to make you go broke? Which ones will you have to see in person first?
Tags: mac, mac cosmetics, spring 2010 collections, upcoming mac collections

MAC Prep for Colour Collection
U.S. Launch Date: April 8th, 2010
International Launch Date: April 2010
Artists use watercolour, oil, chalk, pastel, pencil, ink. We use makeup. Both require a bold vision and a perfectly primed canvas to start. New innovations to ensure the Artist’s idyll is perfectly realized: Prep + Prime Skin Brightening Serum evens out any skin tone, Prep + Prime Face Protect SPF 50 helps stop future damage with ultimate determination, and for M·A·C Asia, Prep + Prime Fortified Skin Enhancer SPF 35/PA+++ blurs visible skin imperfections and helps block harmful rays. The state-of-the-art way to prepare skin for a flawless makeup application. Prep for Colour helps every skin type become a modern masterpiece.
Lipglass ($14.00 U.S. / $16.50 CDN)
- Just Add Colour Fuchsia pink (Frost) (Limited Edition)
Eyeshadow ($14.50 U.S. / $17.00)
- Hey Warm mid-tone beige (Veluxe Pearl) (Limited Edition)
- Prepped for Glamour Ashy/dirty brown (Frost) (Limited Edition)
- Sorcery Reddish mid-tone brown (Satin) (Limited Edition)
Prep + Prime Skin Brightening Serum ($40.00 U.S. / $48.00 CDN)
A serum formulated to ins tantly brighten, smooth, firm, and hydrate the skin while providing a plumper, more evenly toned finish to the complexion. Natural antioxidants help to strengthen the skin against UV-related damage, while M·A·C Charged Water ens ures deep, long-lasting hydration. Everywhere except Asia.
Prep + Prime Face Protect SPF 50 ($30.00 U.S. / $36.50 CDN)
Everywhere except Asia.
Prep + Prime Fortified Skin Enhancer SPF 35/PA+++ ($30.00 U.S. / $36.50 CDN)
A tinted skin primer formulated with soft-focus powders to help even out skin tone and add radiance. Lightweight and invisible, it goes on under foundation or powder for a naturally perfect look and subtle glow. Helps protect against pollution and UV rays. Available in three tints: Illuminate adds radiance to a sallow complexion; Neutralize calms a red, blotchy complexion; and Adjust brightens dull skin. Fragrance free. Asia exclusive.
Source
Tags: mac, mac cosmetics, mac prep for colour collection, spring 2010 collections, upcoming mac collections

MAC Art Supplies Collection
U.S. Launch Date: April 1st, 2010
International Launch Date: April 2010
Just as Art Supplies for Eyes invokes the vision, Art Supplies for Lips speaks to the ultimate in sensuality….Luscious lips drawn from innovative new Lipstain Markers and Pencils to use like a modern multi-media artist would – design and discover! Incorporating the concept of art tools into the world of M·A·C makeup, these pencils and markers create dramatically different lip looks. New Pro Longwear Lipstain Marker has the doodle-fun of a “pen,” but with sophisticated, light and long-wearing results. It’s all about artistic freedom!
Pro Longwear Lipstain Marker ($16.00 U.S. / $19.00 CDN)
A lightweight lip stain featuring the look and delivery of a colour marker. With its felt-tip nib, it goes on with precision to deliver a sheer, ins tantly abs orbed flush of colour that can last all night. Fills, defines and layers for more colour when wanted. No need for lip liner. All limited edition.
- Full of Flare Bright yellow coral (Limited Edition)
- Stylesetter Hot pink (Limited Edition)
- A Classic Rose red (Limited Edition)
- Purposefully Red Dirty red coral (Limited Edition)
- Modern Mocha Light brown (Limited Edition)
- Point of View Light neutral (Limited Edition)
- Tomorrow’s Coral Mid-tone blue red (Limited Edition)
- Runway Ripened Berry plum red (Limited Edition)
- Sunset Coral brown (Limited Edition)
Greasepaint Stick ($17.50 U.S. / $21.00 CDN)
- Greengrease Blackened forest green (Limited Edition)
- Zinc Zone Dark gunmetal (Limited Edition)
- Slick Black True carbon black (Limited Edition)
- Dirty Blackened taupe with pearl (Limited Edition)
- Brown, Now Blackened burgundy (Limited Edition)
- Below Ground Blackened bronze (Limited Edition)
- Uniformly Blue Blackened navy (Limited Edition)
- Charred Mauve Blackened violet (Limited Edition)
Pearlglide Intense Eyeliner ($14.50 U.S. / $17.50 CDN)
An eye pencil that provides rich, luxurious colour with a touch of shimmer and sparkle. Soft, smooth, creamy formula glides on for a perfectly intense line, yet its soft texture allows you to blend. Long-wearing, smudge-proof.
- Almost Noir Dirty plum (Limited Edition)
- Designer Purple Iridescent violet (Limited Edition)
- Petrol Blue Deep navy (Limited Edition)
- Undercurrent Blue teal (Limited Edition)
- Industrial Periwinkle grey (Limited Edition)
- Black Line True black (Limited Edition)
Lipglass ($14.00 U.S. / $16.50 CDN)
Source
Tags: mac, mac art supplies collection, mac cosmetics, spring 2010 collections, upcoming mac collections

MAC From Our Lips Collection
On February 25th, MAC will launch its newest Viva Glam campaign called, “From Our Lips,” which will feature Viva Glam Gaga Lipstick and Viva Glam Cyndi Lipstick. Both Lady Gaga and Cyndi Lauper are the newest confirmed faces of MAC’s AIDS Fund.
U.S. Launch Date: March 18th, 2010
International Launch Date: March 2010
Time to wham up the GLAM in VIVA VIVA GLAM !…and celebrate the indestructible idea that ALL girls (and boys) just wanna have fun! It’s a gaga-glamorous look at our abiding passion: The M·A·C AIDS Fund and the VIVA GLAM program are the heart and soul of M·A·C Cosmetics.
Established in 1994 to support men, women and children affected by HIV and AIDS globally, VIVA GLAM I, II, III, IV, V and VI were launched as continuous shades and have achieved tremendously gratifying success over the years. Spring 2010 sees two new Lipstick shades introduced as limited life for 12 months on counter. Ladies and gentlemen, we give you the sensational Cyndi Lauper and the electric Lady Gaga!
Lipstick ($14.00 U.S. / $16.50 CDN)
- Viva Glam Cyndi Burnt coral-red colour (Lustre)
- Viva Glam Gaga Cool blue-pink (Lustre)
Please remember… to respect (not necessarily agree) everyone’s opinions and people in general–even if they’re famous. Temptalia is a positive space! :) At the end of the day, Viva Glam is about promoting awareness about HIV/AIDS and celebrities are a great way to draw attention to the cause and encourage people to purchase one of the many shades of Viva Glam lipstick and lipgloss–all of which go towards the MAC AIDS Fund.
Source
Tags: cyndi lauper, lady gaga, mac, mac aids fund, mac cosmetics, mac from our lips collection, mac viva glam, spring 2010 collections, upcoming mac collections

MAC Mineralize Foundation SPF 15 for Spring 2010
U.S. Launch: February 4th, 2010
International Launch: February 2010
The world is made of precious minerals, the foundation for all living things…. Mineralize Foundation SPF 15 is the synthesis of earthly essential elements, in the form of a rich, luxurious solid cream compact with a liquid mineral infusion.
This uniquely textured foundation delivers ultimate hydration while revitalizing the look of dull and dry areas. Medium buildable, smooth even coverage and a feather-cloud comfortable silky feel with a natural finish. Add the essential 130 Short Duo Fibre Brush and SPF 15 for skin perfection with protection.
Mineralize Foundation SPF 15 ($32.00 U.S. / $38.00 CDN)
- NC15, NC20, NC25, NC30, NC35, NC37, NC40, NC42, NC44, NC45, NC50, NC55
- NW15, NW20, NW25, NW30, NW35, NW40, NW43, NW45, NW47, NW50, NW55
Brush ($38.00 U.S. / $45.50 CDN)
- 130 Short Duo Fibre A short, round dual fibre with flat head composed of both natural bristles and synthetic fibres ideal for application with creams, emulsions, and various powder products.
Minerals are the foundation for all living things. The human body is made of approximately 60% water and skin is approximately 70% water. By fusing minerals and water, Mineralize SPF 15 Foundation is the synthesis of earthly essential elements in the form of a rich, luxurious solid cream compact with a liquid mineral infusion. This uniquely textured, medium buildable, foundation delivers immediate hydration while revitalizing the look of dull and dry skin. Used backstage during the Spring/Summer 2010 fashion shows of; BCBG, Carolina Herrera and Baby Phat, it is both a makeup artists dream and a real woman’s skin saving grace.
Mineralize SPF 15 Foundation features an innovative gel based system that provides extreme comfort and creaminess in application, making this formula appealing to all skins but especially normal to dry. The gel fuses the formula’s high water content (30.5%) with the polymers and coated pigments for the ultimate in silky smooth, yet long wearing (up to 8 hours), colour payoff. Because of the immediate moisturization benefits, Mineralize SPF 15 Foundation also helps to immediately reduce the appearance of pores and provides skin with a non-sticky, cooling break.
Additionally, a blend of lightweight oils creates a creamy, comfortable feeling on the skin. The innovative wax-free structure helps moisturize skin, while light diffusing optics help minimize the visibility of pores and imperfections for a flawless looking complexion
Natural Ingredients Equal Flawless Skin
- A special blend of 77 minerals that have been bio-fermented into a yeast extract and our Multimineral Complex IV, a water-based solution of Potassium,Magnesium, Sodium and Zinc, work together to help nurture skin
- Beta Vulgaris (Beet) Root Extract, Haberlea Rhodopensis Leaf Extract, and Faex (Yeast) Extract help moisturize and give skin a more radiant, re-energized look
- Silicone Crosspolymer and a combination of lightweight, luminous oils provides a smooth even finish that is soft and silky to touch
- Mineralize SPF 15 Foundation’s mineral rich formula also provides UVB, SPF 15 protection and is non-acnegenic, dermatologist Tested and fragrance free.
TO USE: Apply to face or area where coverage is desired directly from the compact using a sponge or foundation brush. Blend with fingers, sponge or brush.
Tags: mac, mac cosmetics, mac mineralize foundation spf 15 foundation, spring 2010 collections, upcoming mac collections