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I have a general amount I expect to spend each quarter on cosmetics for review, and I try to keep it in line with that – generally I prioritize limited edition products or anything that gets a lot of buzz and is more mid to high-end in price point. If I feel like there’s been a lot of limited edition launches I’ve bought, then I will put the brakes on acquiring more permanent products (that can be deferred to a later point).
Maybe mascara. I love a lot of them, but I don’t know if I’ve found the absolute holy grail.
I splurge on foundations and face powders (blushes, highlighters, etc.) the most. I don’t go really high-end/luxury for things (generally) like body wash, cleanser, skincare, and hand soap.
More good purple eyeshadows, larger foundation ranges, less “one shade fits all” marketing, more shadowy/gray/taupe contouring shades. I think you can find just about everything, but you won’t find it mainstream yet.