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Thanks to Nancy T. for today's question!

How do you feel about movie or franchise-based collections?

I like them overall, assuming there is decent to good quality driving the products (or in line with the quality level I’d expect from the brand doing the collection). If it’s poor quality, then it just seems like a money grab. I also like to see the brand demonstrate knowledge of the movie/franchise with the packaging, colors, and naming schemes.

— Christine

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Tell us what you love and hate about...

High-End Brands

I like a mix of what’s more accurately termed mid-end along with high-end. I think that these brands often know how to get better textures out of their products than more affordable brands when it comes to powder and sometimes skincare. I feel like there are a lot of gimmicks and some puffery at this level,
though, and while there’s no excuse for inconsistent or poorly developed products, there are certainly plenty that you can waste your money on.

— Christine

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Thanks to Nancy T. for today's question!

How could brands better address their foundation shade ranges?

From a business/development standpoint, if the argument is “it’s too expensive to develop” (whether initially or at all) or “the market isn’t buying,” I would say why not develop mixers? It might take a little more expertise, which I’m sure many brands have, but would enable a smaller shade range to fit a wider variety of people. I think it might be more practical given that even in 30+ shade ranges, there are obvious gaps. Custom blending is a great feature but requires a local place to go-to and really well-trained associates who can match you in person, too.

From a consumer standpoint, I think it is good to point out lack of shade ranges to brands, but if a brand that had a limited shade range then releases more shades six months later, we could be more encouraging so it’s not a situation where they’re damned if they/damned if they don’t. Would it be better if they came out with 40 shades all at once? Yes, absolutely. But would I rather than dig in their heels and stay with 10 shades or expand to 20 in the next six months? Definitely the latter. It would also be nice to see, even if in a 10-shade range, that it’s across a spectrum and not leaving deeper skin tones out (some of the very limited ranges are nine across fair, light, medium and then one “tan” shade).

— Christine

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Week in Review | July 1st through July 7th

Happy Saturday! I always enjoy seeing what makes up the week’s top ten highest-reviewed products, so I hope you find it somewhat interesting as well! 🙂  

What was your week in review like?

  • My skin tone/coloring:
  • Most loved product of the week:
  • Most used product of the week:
  • Any new beauty discoveries?:

Week in Review

01

theBalm Hot Mama

PPermanent. $21.00/0.25 oz.

theBalm Hot Mama Shadow/Blush ($20.00 for 0.25 oz.) is a medium, pink-coral with warm undertones and a golden shimmer. Read full review.

Wishlist
Vanity
10
Product
10
Pigmentation
10
Texture
9.5
Longevity
5
Application
99%
Total

02. Marc Jacobs Beauty That's Why

That's Why is a medium brown with warm, orange undertones and a matte finish. The consistency was incredibly smooth and velvety without any powderiness, but it was still blendable and easy to work with on the lid. Read full review.

A

03. Huda Beauty Moody

Huda Beauty Moody Lip Strobe ($18.00 for 0.14 fl. oz.) is a dark purple with warm, plum undertones and fine multi-colored pearl. Read full review.

A

04. NYX Acme

A

04. NYX Acme

NYX Acme Liquid Suede Metallic Matte ($7.50 for 0.13 fl. oz.) is a rich, pinky-red with subtle, cool undertones and a metallic sheen. Read full review.

A

05. Tarte Daygleam

Tarte Daygleam Amazonian Clay 12-Hour Highlighter ($29.00 for 0.20 oz.) is a light-medium copper with warm, rosy undertones and a metallic sheen. Read full review.

A

06. Huda Beauty Snobby

Huda Beauty Snobby Lip Strobe ($18.00 for 0.14 fl. oz.) is a light-medium pink with subtle, warm undertones and cooler flecks of silver, gold, and pink. Read full review.

A-

07. Marc Jacobs Beauty Hot Pants

Hot Pants is a light, yellowed beige with warm undertones and a metallic sheen. It had excellent pigmentation with a soft, smooth consistency that was blendable without being too soft or too powdery in the pan. Read full review.

A-

08. Marc Jacobs Beauty They Call Her

They Call Her is a deep, reddish copper with warm undertones and a metallic finish. The pigmentation was completely opaque, while the texture was soft, denser, and creamier--I could feel the silicone in it--but it wasn't so dense that it became stiff or difficult to pick up with a slew of makeup brushes. Read full review.

A-

09. Huda Beauty Trendsetter

Huda Beauty Trendsetter Liquid Matte Lipsticks ($20.00 for 0.17 fl. oz.) is a medium-dark brown with warm, orange undertones and a mostly matte finish. Read full review.

A-

10. Huda Beauty Trophy Wife

Huda Beauty Trophy Wife Liquid Matte Lipsticks ($20.00 for 0.17 fl. oz.) is a rich, medium-dark plum with subtle, cool undertones and a matte finish. Read full review.

A-

Breakdown |
Jul 1, 2017 — Jul 7, 2017

85%

Average Score
A
17
B
33
C
3
D
0
F
3

Total Reviews (56) — Brands Reviewed (10)

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