To coincide with the launch of Phenomen’Eyes – a revolutionary high-precision mascara with a patented ground-breaking spherical brush – Parfums Givenchy commissioned British artist Ian Wright to create a work of art using approximately 5,000 of the Phenomen’Eyes brushes. The result was “5045 Lashes,” a work that symbolizes the “remix” of a fashion-inspired beauty collection with art.
The project began in August 2008 and was completed 12 days later. In the end, Wright chose to recreate an illusion of a 45′ record using only the mascara brushes as his medium. The unique circular brush shape brought back memories of Wright’s early childhood, listening to the voices of Dusty Springfield and Roxy Music on the record player. The pure glamour of glistening black vinyl became thoughts of glistening black lashes, and the inspiration for the Phenomen’Eyes project was born.
Looks kind of cool, doesn’t it? Definitely reminds of black vinyl. It makes me REALLY want to try Phenomen’Eyes now. Between the raves I’ve heard from some of you and my own indulgent nature, I might have to cave soon.
“5045 Lashes” was unveiled at the Christopher Henry Gallery (127 Elizabeth Street), and will now appear throughout New York City in pop-up galleries this fall (Oct 10th and 11th at Sephora SoHo; Oct 17th and 18th at Sephora Union Square).
How many mascaras have you tried before settling on one? Did you get lucky and strike it gold with the first one? Are you still looking?
For our next giveaway in our Summer of Fun Giveaways, even the wee ones can get in on the fun with BABY BEAUTY…
- Belli Baby Pamper Me
- Belli Baby Nourish Me
- Belli Baby Calm Me
- Belli Baby Protect Me
This prize package is worth $100.00! To enter to win, leave a comment telling me what your favorite part about pregnancy is/was, and make sure to use an accurate e-mail address (this is how we contact you if you win!) by September 16th, 9PM PST. Remember, there are ways to increase your chances to win, so make sure you find out how (and read additional rules). Today’s prize package is for babies, so if you do not have or plan to have one shortly, please do not enter!
What do you do if you don’t like your makeup? You spend your time, doing your makeup, but the result isn’t so great. Do you take it off? Re-do it? Keep it on anyway?
For our next giveaway in our Summer of Fun Giveaways, stay safe and have FUN IN THE SUN.
- DreamQuest DeramGlow Self Tanner–Face
- DreamQuest DeramGlow Self Tanner–Body
This prize package is worth $50.00! To enter to win, leave any comment, and make sure to use an accurate e-mail address (this is how we contact you if you win!) by September 15th, 9PM PST. Remember, there are ways to increase your chances to win, so make sure you find out how (and read additional rules).
What is your favorite eyeshadow combo to wear? Tell us the brand and colors!