Monday, January 13th, 2014

Urban Decay Naked Ultra Nourishing Lipgloss
Urban Decay Naked Ultra Nourishing Lipgloss

This spring, Urban Decay Rule34 Naked Ultra Nourishing Lipgloss ($20.00 for TBA fl. oz.) launches as the newest (but permanent) gloss formula as part of the Naked range.  It’s a sheer, hydrating, creamy gloss that feels fairly lightweight.  The consistency is somewhere between gel, cream, and lip balm (the kinds found in tubes, not the stick variety).  They’re very comfortable to wear and last between three and four hours on me (about average).  I didn’t notice any taste, but they are scented with sweet mint (like the Lip Junkies).  Shades like Lovechild and Streak don’t apply as evenly as I’d like, but shades like Beso, Naked, and Freestyle are great options for anyone who likes sheer lipgloss.  (If you aren’t into sheer lipgloss, consider the Super Saturated High Gloss Lip Color range instead.)  But as a result of the sheer quality of the glosses, they tend to look more alike once applied than they do in the tubes, as the image above illustrates, so you probably don’t need every single shade!  There are subtle differences, and the biggest difference is often shimmer versus no-shimmer.

Reviews, Photos, Swatches

  • Part 1 (Beso, Freestyle, Liar)
  • Part 2 (Lovechild, Naked, Nooner)
  • Part 3 (Rule34, Streak, Walk of Shame)

The Glossover

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Naked Ultra Nourishing Lipgloss

It's a sheer, hydrating, creamy gloss that feels fairly lightweight.  The consistency is somewhere between gel, cream, and lip balm (the kinds found in tubes, not the stick variety).  They're very comfortable to wear and last between three and four hours on me (about average).
Results
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Monday, January 13th, 2014

Urban Decay Ultra Definition Loose Finishing Powder
Urban Decay Ultra Definition Loose Finishing Powder

Urban Decay Ultra Definition Loose Finishing Powder ($34.00 for 0.28 oz.) is a new (and permanent) product being added to the Naked Skin range this spring. It’s supposed to be a “silky, weightless formula” that gives a “luminous, demimatte Naked finish” while setting makeup, reducing shining, and blurring flaws. There are five shades in the formula (see this post for Urban Decay’s recommendations).

It’s an incredibly finely-milled loose powder; it almost melts into skin because it is so, so fine. It feels like silk, and it blends and disappears into skin seamlessly. No matter how much I applied, it never looked powdery or cakey. My skin looked nearly flawless after applying this, and it mattified a good deal, but it didn’t leave my skin looking dull or flat.  The effect is quite lovely, especially for anyone who is looking to minimize the appearance of their pores, as this powder does an excellent job of blurring and smoothing the skin.  It’s a very breathable, featherweight formula, too, so it doesn’t feel heavy or like you’re wearing powder at all.  As a setting powder, it extends the wear of my foundation by an hour to an hour and a half and does minimize how much shine comes through overall.

I used Medium Light, which looks a bit darker than Medium to me. The differences between Medium Light, Medium, and Medium Dark are very slight; Light is definitely lighter than the rest, and Dark is several shades darker than Medium Dark.  I even swatched Medium Light and Medium next to each other, and there’s almost no difference in lightness/darkness, just that Medium Light has a stronger yellow undertone, which is hard to see except at a very severe angle under bright light. Each shade is very forgiving, as they are translucent (as described), so the color looks invisible on skin.

Compared to the Pressed Finishing Powder, I think these allow for a more natural finish, probably because of the loose consistency, it applies less as you go along than with the pressed. The Pressed is slightly more matte in finish when applied, and it seems to have a stronger tint/amount of coverage (though still sheer).

The Glossover

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Ultra Definition Loose Finishing Powder

Temptalia Recommends
A+

Product

10/10

Pigmentation

10/10

Texture

10/10

Longevity

10/10

Application

5/5

Results
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Monday, January 13th, 2014

Urban Decay Rule34 Naked Ultra Nourishing Lipgloss
Urban Decay Rule34 Naked Ultra Nourishing Lipgloss

Here’s a look at the last three glosses from the new Naked Ultra Nourishing Lipgloss range! You can see the first three here and second set of three here.  To recap, Urban Decay Rule34 Naked Ultra Nourishing Lipgloss ($20.00 for 0.13 fl. oz.) is a new (and permanent) formula that’s supposed to be hydrating, comfortable to wear, high-gloss, and creamy. They have a light, creamy consistency that is non-sticky (but does gradually get a smidgen tacky after two to three hours of wear) and comfortable to wear. It’s hydrating, lasts between three and four hours, and is scented with sweet mint. The only downsides are that some glosses settle into lip lines or apply unevenly, but it depends on the shade.

Rule34 is described as a “medium brown-nude.” It’s a medium brown with a subtle rosy tint and a cream finish. The color coverage was semi-sheer, and the gloss applied evenly and didn’t settle into lip lines. It wore well for three and a half hours. Marc Jacobs Beauty Heart Shaped (308) (P, $28.00) is shimmery. MAC Everlasting Nude (LE, $19.50) is more opaque. Chanel Genie (P, $32.00) is lighter. See comparison swatches.

Streak is described as a “coral-peach.” It’s warm-toned, medium peach with a cream finish. It had semi-sheer color coverage, and it applied evenly for the most part. The gloss lasted just over three hours on me. The difference between this and Rule34 are pretty slim when applied. Marc Jacobs Beauty Heart Shaped (308) (P, $28.00) is shimmery. MAC Meteoric (LE, $20.00) is darker, pinker. Chanel Nakkar (P, $29.50) is shimmery. See comparison swatches.

Walk of Shame is described as a “pale nude-pink with subtle micro-shimmer.” It’s a light-medium, pinky-peach with subtle gold micro-shimmer. It had semi-sheer color payoff when applied to lips. It just barely settled into lip lines, but you couldn’t tell from a normal viewing distance. It applied evenly overall, and the gloss wore well for three hours on me. bareMinerals Dazzler (LE, $18.00)is similar. MAC Richer, Lusher (LE, $20.00) is pinker. MAC Kiss Me Softly (LE, $20.00) is similar. MAC Boy Bait (P, $20.00) is lighter. See comparison swatches.

The Glossover

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product

Rule34

A

Product

9.5/10

Pigmentation

10/10

Texture

9.5/10

Longevity

8/10

Application

5/5

Results
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Dupes
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P
product

Streak

B+

Product

9/10

Pigmentation

10/10

Texture

9/10

Longevity

7.5/10

Application

4.5/5

Results
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Dupes
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product

Walk of Shame

B+

Product

9/10

Pigmentation

10/10

Texture

9/10

Longevity

7.5/10

Application

4.5/5

Results
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Monday, January 13th, 2014

Urban Decay Lovechild Naked Ultra Nourishing Lipgloss
Urban Decay Lovechild Naked Ultra Nourishing Lipgloss

Here’s a look at the next three glosses from the new Naked Ultra Nourishing Lipgloss range! You can see the first three here.  To recap, Urban Decay Naked Ultra Nourishing Lipgloss ($20.00 for 0.13 fl. oz.) is a new (and permanent) formula that’s supposed to be hydrating, comfortable to wear, high-gloss, and creamy. They have a light, creamy consistency that is non-sticky (but does gradually get a smidgen tacky after two to three hours of wear) and comfortable to wear. It’s hydrating, lasts between three and four hours, and is scented with sweet mint. The only downsides are that some glosses settle into lip lines or apply unevenly, but it depends on the shade.

Lovechild is described as a “medium pink.” It’s a medium pink with soft, blue undertones and a cream finish. This one settles into lip lines somewhat, and it doesn’t look even at all times–it’s prone to showing “lines” where you’ve pressed your lips together. It had semi-sheer color payoff, and it wore well for three hours on me. Maybelline Mauve Mystique (025) (P, $8.99) is darker. Tom Ford Beauty Sugar Pink (P, $45.00) is less cool-toned. Urban Decay Obsessed (P, $19.00) is lighter. MAC Going Casual (LE, $20.00) is similar. MAC Pagoda (LE, $20.00) is shimmery. Chanel Insolence (P, $32.00) is less cool-toned. See comparison swatches.

Naked is described as a “nude-pink with pearly pink shift.” It’s a warm-toned, medium brown with rose tonts and pink and white micro-shimmer. It was semi-sheer on lips and added warmth and shimmer. It applied evenly and wore well for three and a half hours. Revlon Peach (P, $7.49) is browner. MAC Sublime Shine (LE, $20.00) is similar. MAC Dynasty at Dusk (LE, $20.00) is also similar. MAC Double Happiness (LE, $20.00) is lighter. Urban Decay Naked is very similar. See comparison swatches.

Nooner is described as a “light neutral nude.” It’s a light-medium, muted coral with warm undertones and a mostly creamy finish. It had semi-sheer color coverage, and though it settled into lip lines just slightly, it did apply evenly otherwise. It lasted for three and a half hours on me. MAC Warm Embrace (P, $15.00) is more shimmery. MAC Summer Sweetheart (LE, $15.00) is lighter. MAC Richer, Lusher (LE, $20.00) is similar. MAC Kiss Me Softly (LE, $20.00) is lighter. MAC Boy Bait (P, $20.00) is lighter, less pink. See comparison swatches.

The Glossover

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product

Lovechild

B

Product

8/10

Pigmentation

9/10

Texture

9/10

Longevity

7/10

Application

4.5/5

Results
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Dupes
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P
product

Naked

A

Product

9.5/10

Pigmentation

10/10

Texture

9.5/10

Longevity

8/10

Application

5/5

Results
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Dupes
P
product

Nooner

B+

Product

8.5/10

Pigmentation

10/10

Texture

9/10

Longevity

8/10

Application

4.5/5

Results
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Monday, January 13th, 2014

Urban Decay Naked Ultra Nourishing Lipgloss
Urban Decay Naked Ultra Nourishing Lipgloss

Urban Decay Naked Ultra Nourishing Lipgloss ($20.00 for 0.13 fl. oz.) is a new (and permanent) formula that’s launching this spring. The range has nine shades, and the formula is supposed to be hydrating, comfortable to wear, high-gloss, and creamy. They have a light, creamy consistency that spreads easily over lips and doesn’t feel tacky for the most part (it gets just a wee bit tacky towards the end of wear). The wear time is typically between three and four hours, depending on the shade. The formula is comfortable to wear and nicely hydrating. A few shades did not apply as evenly as I’d like, as a few settled into lip lines or looked uneven/streaky. Urban Decay touts that these are like a “luxe gloss” and lip balm in one, and it really does feel like the shinier, slightly thicker lip balms (the ones commonly found in tubes, versus the stick-type). There was no discernible taste, but it had a sweet mint scent to me.

Beso is described as a “deep pink-mauve.” It’s a muted pink-plum with neutral-to-cool undertones and a creamy finish. Applied, it had semi-sheer to semi-opaque color coverage and goes on evenly, smoothly, and easily. It wore well for four hours on me. Giorgio Armani #524 (P, $29.00) is cooler-toned. Urban Decay Flushed (P, $19.00) is slightly pinker. NARS Oasis (P, $25.00) is more shimmery. NARS Dolce Vita (P, $25.00) is more opaque. See comparison swatches.

Freestyle is described as a “brown-nude with subtle micro-shimmer.” It’s a warm-toned, peachy-brown with peach and gold micro-shimmer. It had semi-sheer color coverage and a fair amount of micro-shimmer, which was never noticeable (no grit or texture from the shimmer), and it applied evenly for the most part. It wore well for three and a half hours. Revlon Peach (P, $7.49) is very similar. MAC Hot Spell (LE, $15.00) is browner, more pigmented. MAC Deliciously Demure (LE, $15.00) is more shimmery. MAC Sublime Shine (LE, $20.00) is similar. MAC Satin Slip (LE, $20.00) is sparklier. Bobbi Brown Beach (P, $24.00) See comparison swatches.

Liar is described as a “soft mauve pink.” It’s a medium, muted pink with subtle warm undertones and a cream finish. It had semi-sheer color payoff with some translucency that allowed the natural lip color to come through. It applied evenly overall and didn’t settle into lip lines too noticeably (especially not at a normal viewing distance). The gloss lasted for three hours. Maybelline Caramel Infused (065) (P, $8.99) is very comparable. Tom Ford Beauty Sugar Pink (P, $45.00) is cooler-toned. Urban Decay Obsessed (P, $19.00) is lighter. MAC Razzledazzler (LE, $15.00) is lighter. Chanel Nakkar (P, $29.50) has a slight shimmer. See comparison swatches.

The Glossover

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product

Beso

A

Product

9.5/10

Pigmentation

10/10

Texture

9.5/10

Longevity

8.5/10

Application

5/5

Results
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Dupes
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P
product

Freestyle

A-

Product

9/10

Pigmentation

10/10

Texture

9.5/10

Longevity

8/10

Application

5/5

Results
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Dupes
P
product

Liar

B+

Product

9/10

Pigmentation

9.5/10

Texture

9/10

Longevity

7.5/10

Application

4.5/5

Results
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Monday, January 13th, 2014

Urban Decay Spring 2014 Launches
Urban Decay Spring 2014 Launches

Naked Ultra Nourishing Lipgloss ($20.00) (New, Permanent)

If you ask Wende about the evolution of Urban Decay and how we stay relevant year after year, she’ll probably tell you, “We’re always evolving.” Case in point: lipgloss. We’ve created lots of glosses over the years, and they’ve all held a spot in our makeup-obsessed hearts. But NONE of them can top our newest formula. Urban Decay launches Naked Lipgloss. Like a luxe gloss and a rich balm all rolled into one, it’s unlike ANYTHING you’ve ever tried. We painstakingly crafted the formula, obsessing over every last detail until it was just right— and then we tweaked and perfected it some more! Even the firmly gloss averse will become hardcore addicts when they try Naked Lipgloss. It not only looks and feels amazing on your lips, it’s also really nourishing. And we have the claims to prove it! With its creamy texture and gorgeous, high-gloss finish, Naked Lipgloss is the perfect gloss to complement a UD smoky eye. It not only makes your lips dangerously kissable but also feels so luxe that you’ll want to keep applying it all day (even when you don’t need to).

  • Beso Deep pink-mauve
  • Freestyle Brown-nude with subtle micro-shimmer
  • Liar Soft mauve-pink
  • Lovechild Medium pink
  • Naked Nude-pink with pearly pink shift
  • Nooner Light neutral nude
  • Rule34 Medium brown-nude
  • Streak Coral-peach
  • Walk of Shame Pale nude-pink with subtle micro-shimmer

Naked Skin Ultra Definition Loose Finishing Powder ($34.00) (New, Permanent)

Urban Decay launches Naked Skin Ultra Definition Loose Finishing Powder. This addictively silky, weightless formula provides all the benefits of our pressed powder—including the luminous, demimatte Naked finish you crave. Set makeup, cut shine and blur flaws. Designed to be virtually invisible on your skin, our high-tech, light-reflecting formula “fools” the eye with optical blurring, seemingly airbrushing away imperfections and creating a soft-focus effect that looks professionally retouched. Our creamy, buildable formula applies beautifully, never looks chalky or cakey and won’t settle into fine lines. Wear it over Naked Skin Liquid Makeup (or Naked Skin Beauty Balm!) to set your makeup and help it last, or try this silky formula on bare skin. Either way, your skin will look flawless—even under bright, unforgiving light.

  • Naked Light Works well with shades 0.5–3.0
  • Naked Medium Light Works well with shades 2.0–4.0
  • Naked Medium Works well with shades 4.5–6.5
  • Naked Medium Dark Works well with shades 6.0–8.0
  • Naked Dark Works well with shades 8.0–12.0

Naked Skin Beauty Balm ($34.00) (New Shades)

Ever since our Beauty Balm came out last spring, we’ve been bombarded with requests to expand our shade range. Now all you gorgeous fair-skinned women and dark-skinned beauties can start every day Naked. Urban Decay launches TWO NEW SHADES of Naked Skin Beauty Balm: Naked Light (light tint) and Naked Dark (dark tint). Love our original shade? Don’t worry; we do too! It’s still in the lineup, but from now on it will be dubbed “Naked Medium.” All three shades blur flaws in seconds and provide serious anti-aging benefits in just 8 weeks. Naked Skin Beauty Balm diffuses light with high-tech pigments to give you amazing, natural, NAKED-looking skin as it perfects, protects, treats, primes and hydrates. Moisturizing but never greasy, it hydrates skin instantly and improves hydration over time. Makeup goes on beautifully and stays put. And did we mention the light-diffusing spheres that make you look professionally retouched? You’ll definitely look better Naked!

  • Naked Light Light tint, works well with shades 0.5-3.5
  • Naked Medium Medium tint, works well with shades 3.0-7.0
  • Naked Dark Dark tint, works well with shades 6.0-12.0

Availability: January 2014; from Sephora, ULTA and select Macy’s stores. Or, online at sephora.com, ulta.com, macys.com, beauty.com and January 14th at urbandecay.com.

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